Write a memo comparing two websites that represent opposite sides of a controversial issue, and focus on the word choice and the evidence used, such as statistics, academic research, and visual...

Write a memo comparing two websites that represent opposite sides of a controversial issue, and focus on the word choice and the evidence used, such as statistics, academic research, and visual design, to convince the reader of a particular point of view. Make sure you find groups that represent opposing stances; for example, People for the Ethical Treatment of Animals (www.peta. org) and Canada Beef Inc. (http://canadianbeef.info). In your memo, discuss the ethical implications of each website’s communication strategy.