What is your favourite retailer? Why do you like this retailer? What would a competitive retailer have to do to get your patronage? Amazon In your answer, concentrate on the specific aspects of retail...


What is your favourite retailer? Why do you like this retailer? What would a competitive retailer have to do to get your patronage?


Amazon


In your answer, concentrate on the specific aspects of retail strategy, such as :


(1) Intended target market of the retailer


(2) Nature of merchandise and services and the specific consumer needs sought to be satisfied


(3) Product variety and assortments carried


(4) Store location strategy


(5) Pricing strategies


(6) Specific service strategies


(7) Strategies designed to attract and retain customers


(8) Strategies specifically designed at gaining a long-term advantage over competitors



May 15, 2022
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