What does the term ethnocentrism mean to you? Have you ever experienced someone else’s being ethnocentric in their attitude toward you? If so, describe that experience. Using the Cross-Cultural...

What does the term ethnocentrism mean to you? Have you ever experienced someone else’s being ethnocentric in their attitude toward you? If so, describe that experience. Using the Cross-Cultural Sensitivity Continuum (see Fig. 4-1), explore where your own attitudes are on the continuum toward several of the cultural groups with which you regularly come in contact or from which you know people well.

Fig. 4-1