What are the eco110111ic implications of Gilbert's argument? If people began to choose '"action over inaction, pain over annoyance, and conunitment over f r eedom," would the consumer economy survive? That is, is consumerism dependent upon our collective ignorance about the path co happiness, or is the hope that one's Life will be improved by increased purchasing power itself a path co happiness? Is trying to be happy with what one has a fom1 of action or inaction? If Gilbert is right that "explanation robs events of their emotional impact," what role does explanation play in consumer economy? Is a healthy economy dependent upon consumers who are weU infom,ed or consumers who are "immtuJe to reality"?
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