What are some issues sociologists encounter in conducting research? If statistical data can be manipulated to support any point of view, then how do we know what reports to trust and what not to trust? Sociologists publish their research results in peer-reviewed journals. In addition to peer review, sociologists strive to be objective and to avoid bias. This means making sure your own prejudices and assumptions do not contaminate your research. In addition to the possibility of your own bias contaminating the research, the research design itself may be biased, which means it may corrupt your results and make them invalid. To counter this, sociologists avoid overstating their results, avoid attributing causality to a correlation, and maintain professional ethics.
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