Today no one wants to be considered average but in 1835 the average man was a symbol of an egalitarian society. According to Quetelet, a French statistician in the nineteenth century, “If an individual at any given epoch in society possessed all the qualities of the average man, he would represent all that is good, great or beautiful.” How would you define the average employee in your current department? Are TV commercials getting longer, or does it just seem that way? In 1990, 6 % of commercials were a maximum of 1 min long. Recently, out of a sample of 50 commercials only 16 were 1 min or shorter.
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