This tutor marked-assignment is meantto assessthe student’s abilityinunderstanding,andapplicationof the course materialsprovidedin the class roomand ideasfrom external sources, as well as to test his/her reflectionand criticalthinking. Among other ILOs, itis alsointended totest thestudent’s ability to argue relevantly andto justify a point of viewbesides, constructing, defending and evaluating an argument, using relevant evidenceandgiving reasons for conclusions.It consists ofthreequestions and accounts for 20% of the total grade assigned to the course.
INSTRUCTIONS
The TMA must be done with strict compliance to theguidelinesand instructionsstated,otherwise there will bepenaltiesin form ofmarksdeductionas per the university’s policy.
You are encouraged to collaborate with others in studying, but submitted work copied from or written jointly with others is not acceptable. Submitting work that has been done by someone else and persistent borrowing of other people’s work without citation are obvious instances of plagiarism and are regarded as cheating.
Paying for work from other sources and submitting it as your own is also cheating.It is intellectually dishonest to cheat.If a case of plagiarism is proven, this is a seriousoffence and thedisciplinary procedures will be followed, as described under the Examination Policy of the AOU.Cases of plagiarism will receive a mark of “Zero” on the assignment. Please refer to AOU plagiarism policy.
1.TMAmust bewrittenin ESSAY(discussion)format, BULLETS and NUMBERINGtobe avoided.Avoid writingTMAinfirst persontense. E.g. “I suggest that …” or “In this TMA I am going to discuss…”etc.
2.Word count should be exact with 10%(More/less)tolerance.
3. Youmust acknowledge all sources of information using full Harvard Style Referencing (In-text referencing plus list of references at the end) Minimumof 5referencesarerequired. MUSTinclude E-library and course materials.
4. Wikipediais not recommendedas areference.
5. Copy and paste-plagiarizedwork willbe detected by TURNITIN and heavily penalized.
6. TMAsto tutorsthrough emailsand late submission not permitted.
7.Strictlyuse thePT3Formwithyellowcolormarkaccompanyingthis TMA.
Any othernon-complianceto guidelines and requirements will bepenalized
WARNING: THERE WILL BE NO EXTENSION OF CUT-OFF DATE UNDER ANY CIRCUMSTANCE.
Please Note that this particular TMA is meant to respond to recommendations given by EEto encourage and develop greater critical analytical skills especially at level 6, by encouraging the students to read more widely; the greater use of comparative case studies; and encouraging part-time students to reflect on the application of the theories discussed to their own workplace.
The TMA is based on the concepts from Readings forBlock 3-Reading 1
Question
For success in any business undertaking, it is necessary to grasp and understand the industry’s general economic characteristics by analyzing the competitive dynamics of the industry. Strategy experts use Porter’s model/framework of ‘The five competitive forces that shape strategy’.
Required:
You are required to refer to the case study‘SAMSUNG ELECTRONICS:SUCCESS BY DESIGN’
1.Assumingthat you are strategy specialist,you are required toanalyzeand critically discusshoweachofthe fiveforces that shape industry competition impacted Samsung Electronics.(1000 words)-60 Marks
2. Based on the B301A knowledge, suggest and discussfourstrategiesthat Samsung Electronics could adopt to create sustainable competitive advantage in the global markets.(500 words)-40 marks