Assessment 1 description There are two parts to this assessment. Part A Use the information provided in the case study ‘Fast Track Couriers’ (see Appendix 1) to develop a business plan to support the...

Running head: BUSINESS PLAN: B&A TOY WAREHOUSE AND FAST TRACK COURIERS
BUSINESS PLAN: B&A TOY WAREHOUSE AND FAST TRACK COURIERS
Table of contents
Assessment 1: Develop business plan     2
Part A:    2
Part B: business plan    6
Assessment 2: Monitor performance    9
Assessment 3: Respond to performance data    11
References    14
Assessment 1: Develop business plan 
Part A:
Executive summary
The plan is mainly based on the implementation of automatic lift gate at the end of 10 trucks. This implementation can reduce heavy lifting done by the drivers in fast-track couriers. The plan report further focuses on the communication plan and outline of the business plan that is used for getting approval for the proposed plan.
Introduction
Implementation of the automatic gate with the motto of sales enhancement (estimated in 1 year to $ 22 million) and profit maximization (estimated 3.2 million) forms the main subject matter of this plan.
1. Review of case scenario
Fast Track Courier is company one of the renowned courier companies of South Wales makes up 80% of the customer base by targeting medium and small-scale business. The main goal of the company is growth enhancement and profit maximisation with the help of expansion of route delivery channels within next three years. The main operational goal of the fast track courier is the commencement of deliveries within regional NSW and increase in sales by 40%. For achieving the operational goals set, the company wants to introduce automatic lift at the end of the trucks. The company mainly provides courier service to the customers in New South Wales.
Direct sales and internet listings marketing strategies used for reaching the customers has helped fast-track couriers in retaining customers by 87%.
2. Interpretation and analysis of the current environment of the business and the objectives
Fast track Courier follows a flexible operational structure that is subdivided into three categories namely, logistics manager, managing director and supporting employees that support the operation of the business. According to Kew & Stredwick (2017), the positive environment of business and the ongoing success because of a stable relationship with the customers and effective teamwork stands as the catalyst for success within the organisation. Strong motivation and guidance of the experienced team are helping the company in making growth enhancement. The main target to attract the medium scale business by shifting from the small-scale business is helping the company in creating up 80% of the customer base. The primary goals set by the organisation include commencement of courier delivery in the NSW zones. Profit maximisation by ensuring customer satisfaction forms the main objective of fast-track couriers (Agnihotri et al. 2016). Introduction of automatic lift at the end of the trucks acts the pathway in achieving the targeted objective of sales increase by 40%.
3. Consultation with the stakeholders
The business plan for the introduction of automatic lift gate at the end of the trucks used for lifting purpose must be discussed with the stakeholder. In the meeting with the stakeholders, the measures and objectives based on the performance are to be discussed. The proposed stakeholder (management team and the owners) must be communicated for approval of the proposed strategy that is to be taken by the company. The main target of the company is to focus on the sales increase by 40% (next three years) by making sales expansion in NSW zone. Introduction of automotive lift gate helps in reducing the time taken for lifting the couriers manually. The measures and performance objectives related to this proposed business plan are as follows:
Reduction in time helps in providing the services quickly and within time. This helps the company in establishing a long-lasting relationship with the customers. Introduction of training mechanism for guiding the drivers for lifting the automatic lift gate requires the hiring of efficient trainers.
Encouraging improvement and innovation as a performance measure can help fast track couriers in reaching the top position as a better service provider in the market (Laudon & Laudon, 2016).
Purchase of 10 trucks costing $ 60000 each with an installation of automatic gate costing $10000 is to consult with the stakeholders.
Maintenance of 87% retention rate of a customer with the help of internet listings, main outs and direct sales are acting the performance booster enabling maintenance of the retention rate of the customers (Alshurideh, 2016).
4. Documentation of a plan
Plan for introducing automatic lift gate at the end of truck
Purpose: The main purpose of the automatic lift gate at the end of the truck can help in increasing the sales as estimated (1 year) to $ 22 million. Loan repayment by the amount of $ 200000 pa can be achieved by the help introduction of an automatic lift gate.
4. Documentation of a plan
Plan for introducing automatic lift gate at the end of truck
Purpose: The main purpose of the automatic lift gate at the end of the truck can help in increasing the sales as estimated (1 year) to $ 22 million. Loan repayment by the amount of $ 200000 pa can be achieved by the help introduction of automatic lift gate.
    Activities
    Budget
    Responsibility
    Timeline
    Preparation of plan for introduction of automatic lift gate
    Truck costing $ 60000 ( for installation of automatic lift gate)
    Logistics manager and sales manager
    2 weeks
    Arrangement of meeting for determining the performance measure with the management team
    Administrative cost of $ 100000.
    Human resource manager
    2 weeks
    Budget preparation and the sales target setting
    Total cost of $ (10*60000) = $ 600000 needs to determined.
    Finance manager
    3 weeks
    Monitoring plan and preparation target setting for sales enhancement.
    Total budget of (60000*10+ cost of automatic lift gate costing 10000*10) needs to be monitored closely.
    Sales manager and administration manager
    3 weeks
5. Preparation of communication plan
The key stakeholders of the communication plan are human resource manager and marketing manager and the management team consisting of employees working as a team. Information relating to hiring of efficient employees for training mechanism must be made available to human resource manager. Sales estimation report and the cost sheet must be forwarded to the marketing manager for preparation of marketing plans for publicity. Special monitoring and checking the growth of the plan helps in understanding the efficiency of the mangers working as a team (Baker, 2014).
    Activities
    Communication channel
    objective
    Timeline
    Planning the areas for improvement with management team
    Face to face meeting with the management team
    Understating the areas where improvement needs to be done for attaining the customer retention by 85%.
    1 week
    Identifying the factors causing delay in courier service
    Face to face meeting with the management team
    Understanding the reasons why the delivery lag is reducing the satisfaction of the customers.
    1 week
    Discussing the plan for automatic lift gate installation with the management team
    Face to face meeting with the management team
    Understanding the detailed cost structure required for the plan
    2 week
Risk analysis
Implementation of new innovative approach requires complete support from the teams. Management team including employees, marketing and human resource managers must work with cooperative attitude (Khodakarami & Abdi 2014). Training strategy and cost reduction strategy needs to decide by the team so that new innovative approach can be converted into strength for the company. License in respect of tail lift automatic lifting facility needs to be abided by Fast track couriers.
Conclusion
Implementation of automatic lift gate not only helps in ensuring cost efficiency but also help in increasing sales from $ 17 million to $ 22 million. Automatic lifting helps in making the process of lifting faster and simple. Moreover, this business plan helps in reaching the mission of embracing innovation easier.
6. Approval of the business plan
The detailed outline of the...