This assignment requires you to imagine that you are starting a small business within the digital media industries, and to prepare a business plan with the aid of a template. Choose your business type...


This assignment requires you to imagine that you are starting a small business within the digital media industries, and to prepare a business plan with the aid of a template. Choose your business type from the following options:  Web designer  Graphic designer  Photographer  Illustrator  Animator  Motion graphics artist  Video producer  Audio producer  Game developer  App developer  Software developer  User experience designer  Social media manager  Marketer  Advertiser  Journalist  Copywriter  Public relations manager  Composer  Musician
Try to select a business that is compatible with your interests and abilities to ensure that you have clear ideas about the activities that would be involved. Your chosen business may encompass more than one of the areas listed above, but one area should be the dominant one for the purpose of this assignment. You can choose to establish your business as a sole-trader, in partnership with others, as a trust, or as a company. You might run your business from home or from an office. There are many options. The business that you imagine for the purpose of this assignment does not have to be particularly large or innovative; it simply needs to provide an income. The important topic of innovation within business will be covered later in this course. Download the Australian Government’s Business Plan Guide (BusinessPlanGuide.docx) and Business Plan Template (BusinessPlanTemplate.docx) from the course web site. Use the template to create a well-structured plan, tailored to your business. Complete the first four sections of the template:  Business Plan Summary  The Business  The Market  The Future Delete the fifth section of the template entitled The Finances. We are not completing that part of the document because the course does not allow enough time for you to research the figures for the financial projections. Similarly, delete the Finances section of the Business Plan Summary as well. Do not create a business logo for the title page. Although the addition of a logo would give the plan a more professional appearance, we do not want this activity to become more time-consuming than necessary.

Do not register a business name or domain name for this assignment, but make up names that you could register if you wanted to. Sections of the plan that ask you to enter your Australian Business Number, your Australian Company Number, or the date of your GST registration should be left blank. Make up all other required details as if you intended to implement this business plan. The template is filled with instructions and guidelines in italics enclosed with square brackets [like this]. Delete these instructions and guidelines as you complete each section. If any items within the template are not applicable to your business, leave them within the document and insert the words ‘Not applicable’ in the response. As you complete the template, read the guidelines in the Business Plan Guide and refer to the course materials for explanations of any terms or concepts that you do not understand. Some research will probably be required to flesh out your ideas about topics such as business operations, competitors, and insurance options, to mention a few examples. Before submitting your plan for assessment, delete the two preliminary instruction pages from the template so that the plan begins with the title page. Also update the table of contents by right-clicking it and choosing Update Field from the pop-up menu that appears





Oct 07, 2019
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