theres three different case studies ,you have to select two cases for analysis. please note that repeating material from the case study has no value and will earn zero marks. you will earn marks for analysis and discussion of ideas and recommendations on future strategy. report structure follow the instructions in the assignment specification as given ,please write in a formal manner suitable for a business report , details of operational procedures and product functions and the price of specific products are not relevant .you report should cover , what is happening in the world(PESTEL)identify macroeconomic issues in the environment and explain how they are relevant to the formulation of strategy for this company, what is happening in the industry(5 forces, life cycle)- identify issues in the industry and explain how they are relevant to the formulation of strategy for this… 20% and 2500 words,
HC 3141 International Strategic Management Assignment 1 – Case Study analysis Choose two of the following alternatives Alternative 1 Read the pages on ‘SWOT Analysis’ in The Strategy Book pp. 170-171 Apply these ideas to Qantas HYPERLINK "http://www.smh.com.au/business/we-could-go-under-qantas-tells-mps-20120621-20r1y.html" http://www.smh.com.au/business/we-could-go-under-qantas-tells-mps-20120621-20r1y.html Find some more information on Qantas. Remember to follow the advice in the ‘How to use section’. Alternative 2 Read the pages on ‘Porter’s Five Forces’ in The Strategy Book pp. 172-173 Apply these ideas to ‘Global Crossing’ HYPERLINK "http://www.anderson.ucla.edu/faculty/dick.rumelt/Docs/Cases/GlobalCrossing_A.pdf" http://www.anderson.ucla.edu/faculty/dick.rumelt/Docs/Cases/GlobalCrossing_A.pdf Find some more information on Global Crossing. Remember to follow the advice in the ‘How to use section’. Alternative 3 Read the pages on ‘Ansoff’s Growth Grid’ in The Strategy Book pp. 172-173 Apply these ideas to ‘Tesla’ HYPERLINK "http://www.bloomberg.com/video/61988918-elon-musk-s-business-strategy-for-tesla-draws-skepticism.html" http://www.bloomberg.com/video/61988918-elon-musk-s-business-strategy-for-tesla-draws-skepticism.html Find some more information on Tesla. Remember to follow the advice in the ‘How to use section’.
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