Le’ Culinaire Hospitality Institute
RTO# 45326 / CRICOS# 03667K / ABN 66 615266790
P: +61 02 9211 3945 E: [email protected]
A: level 2, 39-45 Dixon St Haymarket NSW 2000
W: www.leculinaire.edu.au
SITHKOP002 Plan and cost menus
Activity 1: Identify customer profile
Question 1:
Create a restaurant or choose to use the scenario information provided and develop what type of cuisine, menu and service style that you wish to apply to your created restaurant.
Category
Organisational information
Style of cuisine
contemporary cuisine- Malaysian, Chinese, Thai, Italian and Greek
Menu style
Modern Australian
Service style
Served plated to the table by service staff
Sequence of courses
Starters, entrée, main course and desserts
Question 2:
Develop a customer profile for your created restaurant or use the scenario information provided
Age
25-45 years
Gender
Male, Female
Income level and/or buying power
$80,000 per year
Social and cultural background
very culturally diverse, predominantly European and Asian cultural backgrounds
Activity 2: Develop a à la carte menu (background information)
· Design and develop a à la carte menu for your created restaurant or for the scenario provided.
· A draft is to be submitted for evaluation prior to writing menu content.
· If choosing to develop a menu, it must have appropriate and adequate equipment, facilities and staff for this menu style. For example, if you work in a café or fast food establishment then it will be difficult to create an à la carte menu for this task because you don’t offer this type of food.
· Complete all tasks.
Scenario information
You are developing a new winter à la carte dinner menu for Ashton’s, a casual dining restaurant that seats 60 customers. The menu items are presented under four sections: starters, entrée, main course and desserts. All meals are served plated to the table by service staff. The restaurant caters mainly for adults ranging from 25 to 45 years old. It’s located in a middle-class area with a significant population of office, business and management professionals. The population is very culturally diverse, predominantly European and Asian cultural backgrounds. The restaurant owners have noticed a steady trend towards customers preferring healthier meal options (mainly low-fat, low-sugar options) and increasing requests for vegetarian menu options.
Customers do not tend to spend more than one and a half...