Task1
)
You are
required to write about Macdonald’s Organisation Meso environment in 400-500 words. Analyze the
meso-environment in which the business operates, identifying possible threats
and opportunities, including evaluating their impacts on the business or
specific project.
You are
required to employ a minimum of
4 APA 7th
Edition
reference
sources two (3) academic (textbooks & peer-reviewed journal articles)
and one (1) another source (newspaper article or business/trade publication).
The citation also needs to add while referencing.
Task2)
In 200 words
you have required to
critique and
compare a peer response (Netflix)
which
is added below and Highlighted in Red colour and
with Macdonald’s
Organisation.
WEEK 4 You got 2 tasks – Task1) You are required to write about Macdonald’s Organisation Meso environment in 400-500 words, based on the question provided below. Task2) In 200 words you have required to critique and compare a peer response (Netflix) which is added below and Highlighted in Red color (Don’t copy any information for writing Task 1. It’s only provided to compare two organizations (Macdonald’s verse Netflix) Task 1) Macdonald – In 400-500 words, using your business from Discussion Topic 1, analyze the meso-environment in which the business operates, identifying possible threats and opportunities, including evaluating their impacts on the business or specific project. You are required to employ a minimum of 4 APA 7th Edition reference sources two (3) academic (textbooks & peer-reviewed journal articles) and one (1) another source (newspaper article or business/trade publication). The citation also needs to add while referencing. Task 2 In 200 words, you are required to critique and compare Netflix (peer responses) with Macdonald’s. (What are the differences and similarities both industries have in terms of meso environment?) Meso-environment in which the business operates Distribution: Additionally, OTT-capable devices have been shown to have indirect network effects on Netflix, such as media streaming players that let the TV connect to the Internet. For instance, in terms of sales, Roku has outpaced its rivals, partly attributable to the company's strong partnership with Netflix (Netflix, 2022). They have collaborated closely since Roku released its device’s first Netflix Player in 2008. In fact, Roku revealed at CES in January that Netflix was assisting in the development of a 4K Smart TV. Thus, as the popularity of Netflix grew, so did the value and appeal of Roku and other devices (SAPUTRA, & HIDAYAT, 2022). Competition: Price elasticity of demand is the relationship between a change in a good's demand and a variation in the product's price. As service costs rise, the number of services required might alter. There are a few excellent Netflix alternatives. " Time-Warner", "Comcast", and "AT&T" are all service providers in the cable industry competing with Netflix for the exact same customers (Netflix, 2022). In the streaming market, Amazon Prime, Hulu, and other content producers compete with Netflix. The main decisive elements in the rivalry are the cost and the ease of access to the content. General industrial factor: It has been demonstrated that during the past few years, Netflix's prices and profits have been increasing steadily (SAPUTRA, & HIDAYAT, 2022). By 2020, it's anticipated that the “United Kingdom”, “Brazil”, “Irelands”, “Chile”, and “Mexico” would be responsible for more than one-third of the TV content in the typical Argentine household (Netflix, 2022). Possible threats and opportunities Threats · Strong brand reputation. · Netflix has high adaptability in terms of modifying its content. · Has a global presence. · Unique content for the audiences. Opportunities · Great demand for the OTT platform. · Has the ability to strengthen the customer base. · Traditional advertising-based models can help to enhance customer experience. · Different product lines like comic books, video games and many others can give a competitive advantage. Impacts on the business or specific project Every employee is compelled to stay at home during this outbreak, giving Netflix the opportunity to draw in a sizable audience of interested watchers. Following that, it will be critical for the business to expand and safeguard its site. Nowadays, everything is done online, including studying and job interviews, contrary to how things were accomplished before the internet (González et al., 2020). Maybe Netflix will provide a feature that enables numerous users to view and discuss movies simultaneously. As a result, the capacity to adapt to a new situation is crucial for the company to flourish.