Task 1 BUS710 Marketing in an International Environment: Researching for an international market.You will prepare a report for a real organisation and brand / product (may be a service) that analyses, based on research, the macro and micro environment in a new chosen International marketplace (this also requires a focus on the competition and target market). The report will provide a foundation for your marketing plan and later assessments. Your lecturer can assist you with your choice of organisation.
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