Students will be provided with a selection of topics* to choose from. Then they are required to develop a webpage, a newsletter or a brochure for an organisation of their choice. It is also required...

Students will be provided with a selection of topics* to choose from. Then they are required to develop a webpage, a newsletter or a brochure for an organisation of their choice. It is also required that students show the rationale behind chosen approaches. All of these communication tools can be developed using Microsoft Word. Other software such as Publisher or design software can be used if available.


Task


Students are to write a produce one of the following communication tools in electronic format.


1.       A 4-page colour newsletter


2.       A 4-page colour brochure


3.       A website with a home page, navigation and at least three other pages.


Part 1


Write a one-page rationale for their chosen tool. Include detailed information on the following:


1.       Target audience


2.       Purpose


3.       Name


4.       Rationale for choosing this communication tool


5.       Planned distribution method and promotion activities for this communication tool


6.       Identification of the people and resources required to produce this communication tool.


7.       Outline of the development, approval and production process


Part 2


A 4-page colour newsletter (Include: an introduction, at least 4 articles/news releases, at least 4 images, a logo, and name/masthead, contact details)