Students are required to demonstrate their capacity to critically think about contemporary challenges within the accommodation sector and provide solutions using judgment, creativity /innovation, and...

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Students are required to demonstrate their capacity to critically think about contemporary challenges within the accommodation sector and provide solutions using judgment, creativity /innovation, and logic to improve business performance. Students will be required to compile a report based on the below from the subject learning outcomes. Make sure you discuss in-depth with examples. Add image wherever appropriate.


1. ONE Key trends in Hotel Accommodation Management- AIRBNB/Technology/Franchising


2. ONE key Strategies to improve business performance- Revenue Management/Group Reservation Team etc.


3. Identify the different departments in the hotels and their relationship with the accommodation sector


4. ONE key Management issues and contemporary challenges in the global accommodation sector based on the recent COVID-19 pandemic


5. Solutions or Recommendations for the management challenges identified.



Task Length:1500 Word Limit



The report should include the following:


· A Title Page with your name and student numbers, the subject code and title, the name of the lecturer/tutor, and the title of the assessment;


· An Executive Summary which includes the main findings and recommendations of the report;


· A Table of Contents with section numbers, section titles/headings (see below for guidance) and page numbers;


· An Introduction that provides an overview of the theme of the report and its contents -150-200words


· The Main Body of the report


· A Conclusion, which summarizes the main findings of the report and identifies any implications or recommendations arising from the discussion -150-200 words


· A Reference List and in-text referencing in APA Referencing Style with a minimum of ten (10), i.e. academic journal articles, texts (e.g. the prescribed texts), government sources and relevant media sources (e.g. newspaper articles, trade publications), relevant websites to support your discussions.



Answered Same DayOct 11, 2021

Answer To: Students are required to demonstrate their capacity to critically think about contemporary...

Kuldeep answered on Oct 12 2021
149 Votes
Running Head: Accommodation
Accommodation
Student Name:
Unit Name:
University Name:
Date:
Contents
Executive Summary    3
Introduction    3
Key trends in Hotel Accommodation Management- AIRBNB/Technology/Franchising    4
Voice Search & Voice Control    4
ONE key Strategies to get better business performance- Group Reservation Team and Revenue Management    5
Here’s a list of general tactics you can use to get better your revenue stream of hotels:    6
Identify the se
veral departments in hotels & their relationship with accommodation sector    7
ONE key Management problems or contemporary challenges in international accommodation sector depends on recent COVID-19 pandemic    9
Solutions or Recommendations for the management challenges identified.    9
Conclusion    10
References    11
Executive Summary
From a marketing perspective, during and after the lock-in period, it is essential to maintain communication with loyal customers (particularly domestic market) throughout social media and digital marketing. Hotels can show their contribution to cause of the corona virus. This study is about the revenue management of accommodation sector. This report discuss key trends in Hotel Accommodation Management- AIRBNB/Technology/Franchising and key Strategies to improve business performance- Revenue Management/Group Reservation Team etc. This report includes identify the different departments in the hotels and their relationship with the accommodation sector and key Management issues and contemporary challenges in the global accommodation sector based on the recent COVID-19 pandemic and solutions or Recommendations for the management challenges identified are also discussed in this report.
Introduction
Today’s, people choose not only accommodation, nevertheless other hotels, as a few tourists select a hotel due to the different services as well as special facilities it provides, as other hotels might not and might not provide a good quality services compared to other competitor hostel. In any country, the hotel industry related to the catering industry has become one of the largest employers in each country. It enjoys a high status all over the world and requires its employees to provide high-level jobs. There are many job opportunities in this industry, but it is necessary to improve personal qualities in each field. One of the many important things that employers seek is a friendly personality, keen attitude, and clean appearance, self-confidence, willingness to work, cleanliness, private hygiene, efficiency as well as honesty.
Key trends in Hotel Accommodation Management- AIRBNB/Technology/Franchising
For long time, the hotel business has not considered Airbnb as a threat. Both business and Airbnb claim that they serve several markets moreover have different basic models of business. Over the years, as Airbnb has become very successful as well as has grown stronger than industries in hotel business, this wording has changed. Hotel business is beginning to realize that they have something to concern about (Dogru et al., 2020). The American Hotel and Lodging Association (AH&LA) launched an attack on Airbnb by sponsoring research to prove its negative economic impact, and lobbying the government to impose regulations and taxes on housing apportionment. The organization advocates the establishment of a stage playing field among family sharing as well as hotels (the correct approach is). The next phases of this battle involve integration and competition. The hotel not only hopes to add properties as well as experiences similar to family sharing in its properties to successfully compete with the Airbnb, however also hopes to use a platform-based business model to support Airbnb's success (Chen & Xie, 2017).
Voice Search & Voice Control
The use of the voice search is becoming more and more common between consumer searching for as well as booking restaurants and hotels, because you have to deal with this change in behavior and make clear attempt to attract these consumers. Among other things, this means that website content can be clearly organized so that it displays correctly in voice search outcome (Dogru & Pekin, 2017). In addition, voice control can be use to control equipment in hotel room to get better the guest experience. Such as, smart speakers also provide a guest with solutions to questions as well as can react to voice request to turn on lights as well as devices in the room.
 ONE key Strategies to get better business performance- Group Reservation Team and Revenue Management
Revenue management refers to strategic allocation as well as pricing strategy that you use to sell perishable inventory...
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