Strategic Management BUS 420 Fall Semester 2020 Project Assignment: The purpose of the project is to provide the students an opportunity to examine the nature and dynamics of strategic management...

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Strategic Management BUS 420 Fall Semester 2020 Project Assignment: The purpose of the project is to provide the students an opportunity to examine the nature and dynamics of strategic management efforts being undertaken by the contemporary organizations. The students will be working in individually for this project. They should work on the following project; The student will choose compare and contrast the strategic issues faced by two competitors in the same industry. Identify two companies that are operating in the industry you have studied. Preferably, choose two that have very different performances in the recent past (high and low). 1.Each student subunit should identify the current strategy of the firm and appraise its internal resources and capabilities. How is the current strategy incorporating these competencies and helping the firm compete within the industry? 2.Evaluate the current performance of the firm. How successful has the strategy been in generating an above average financial performance for the firm over time and relation to the industry and competitors? 3.Compare the two firms. Faced with the same industry environment, examine how and why the firms pursued the strategies they did. 4.What are your recommendations for these firms? How would you change their strategies? What recommendations do you have for implementation? Deliverables: You should provide a detailed written report having at least 7-8 pages in hard and soft form, email soft copy at [email protected]. Format: The project report should be written in well-organized and professional manner. It should contain Executive Summary, Table of Contents, some introduction, analysis, recommendations, findings and conclusion sections. The format should include: New Times Roman style with 12 font size, 2-line spacing, no headers and footers. You should also provide the references for the material used in your project report. The deadline for submission of project is before Final Exam at Blackboard Should you have any problem in this project, you can contact me at the WhatsApp group Strategic Management BUS 420 - Fall Semester 2020 Project Assignment: The purpose of the project is to provide the students an opportunity to examine the vision, mission and current strategies for organization, and to scan the external and international environment organizations perform the SWOT analysis. The students will be working in individually for this project. They should work on the following project; The student will choose one company and compare it with other to identify opportunities and threats as mentioned in Chapter 4, and scan the internal environment (organizational analysis) to identify the strengths and weaknesses as described in Chapter 5. The structure of the assignment should be like this: · Title of project · Executive summary · Table of contents · Introduction containing background information about company, its products/services, performance during recent years, major competitors, market share etc. · SWOT analysis in table form, there should be no more than 5 factors in each SWOT factors. · Explanation of SWOT factors. · Key findings coming from SWOT analysis · Recommendations on how the organization can exploit the opportunities using their strengths and what strategies it should use to develop competitive advantage and improve organizational performance. · Conclusion · Bibliography Deliverables: You should provide a detailed written report having at least 8-10 pages in soft form, and upload in the Blackboard. Format: The project report should be written in well-organized and professional manner. It should contain Executive Summary, Table of Contents, some introduction, analysis, recommendations, findings and conclusion sections. The format should include: New Times Roman style with 12 font size, 2-line spacing, no headers and footers. You should also provide the references for the material used in your project report. The deadline for submission of project is before Final Exam at Blackboard Should you have any problem in this project, you can contact me at the WhatsApp group
Nov 16, 2021
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