Social Learning Experiment
Albert Bandura said we will learn to copy behaviors we see if we go through the following processes:
What does this mean?
How/Why might TV or Video games…
1. ATTENTION
5. Get our attention?
2. RETENTION
6. Be memorable
3. MOTOR REPRODUCTION
7. Be reproduced/ copied by people?
4. MOTIVATION
8. Why might we be motivated to copy the actions of characters we see in the media?
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