S. Hughes Melton, MBA under the supervision of Alexander B. Horniman, PhD The Darden School of Business, University of Virginia Felton Wayne, MD, began his career in private practice with a friend....

S. Hughes Melton, MBA under the supervision of Alexander B. Horniman, PhD

The Darden School of Business, University of Virginia

Felton Wayne, MD, began his career in private practice with a friend. After ten years of developing the practice, he sold his share and Dr. Wayne joined the much larger practice of Valley Health (VH) that had recently merged with Franklin Memorial Hospital (FMH). He was appointed Chief Medical Officer (CMO) and was responsible for the North Carolina organization. The medical staff was unhappy and many physicians left; two CMOs left before Dr. Wayne took up the position. During a feedback session with John Richmond, from the South Carolina division of VH, Dr. Wayne was stunned to discover that Richmond considered him a “cowboy!” Dr. Wayne personally thought he was doing a good job of developing a better working environment.