Retailing Assignment
1 Describe the wheel of retailingtheory of retail competition What is the theorys major strength and weakness?Does this theory do a good job of explaining what has happened to retailers inyour hometown?
2You have recently been hired asthe assistant manager for a large regional mall in Sacramento, California Oneof the first things you notice on an early inspection tour of the mall is a lackof benches in the common areas for seniors and parents with children to sit onso that they can rest while shopping It is said that benches reduce theselling area that the mall can rent to various temporary vendors, such asarts-and-craft shows You also find a memo from your predecessor banning theearly opening of the mall commons so that elderly exercise groups cannot usethe mall for walking and exercise classes Prepare a one page memo agreeing odisagreeing with the current mall policy and explaining your reasoning
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