Research question: - Impact of the social media on Hospitality Industry - What are the effects of social media on the hotel industry in Copenhagen? - Is there significant relationship between social...

Research question: - Impact of the social media on Hospitality Industry
-    What are the effects of social media on the hotel industry in Copenhagen?
-    Is there significant relationship between social media and brand awareness and loyalty?


Aim of the research is to analysing the effects of social media on hospitality industry and study the effects of the social media on the marketing strategies in Hospitality industry from the perspective of customers and management