Requirements
1.Analyse and discuss its financial and operating performance over the last 5 years. Your analysis will be supported by appropriate ratio calculations and explanatory comments. Trends should be identified and analysed. [20 marks]. Competitor[s] should be compared, and industry norms sourced where possible [20 marks]. External sources – print media, professional investment analysts, should also be cited [15 marks]. All workings to be presented. 60 marks
2.Recommend ONE initiative the company might take in order to improve future profitability. Make whatever assumptions you wish [stating them clearly] and estimate the impact on relevant ratios.
15 marks
3.Research and analyse the “market verdict” on your company’s future prospects, as reflected in P/E and Market to Book ratios and trends [15 marks]. You must support the analysis with a number of professional opinions [stockbrokers, analysts, journalists – 10 marks]. 25 marks
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