Read the attached article, and focus only Myth5 - Execution Should Be Driven From The Top. Mainly Base on Myth 5, write about 600 words about - What examples of the execution of successful businesses...

SPOTLIGHT ON WHERE STRATEGY STUMBLES ARTWORK Yayoi Kusama, In?nity Mirrored Room—The Souls of Millions of Light Years Away, 2013, wood, metal, glass mirrors, plastic, acrylic panel, SPOTLIGHT rubber, LED lighting system, and acrylic balls, 113" x 163 3/8" x 168 1/8" Why Strategy Execution Unravels— and What to Do About It by Donald Sull, Rebecca Homkes, and Charles Sull 58 Harvard Business Review March 2015HBR.ORG Donald Sull is a senior Rebecca Homkes is Charles Sull is a cofounder lecturer at the MIT Sloan a fellow at London of and a partner at Charles School of Management and Business School’s Thames Strategy Partners. the author, with Kathleen M. Centre for Management Eisenhardt, of Simple Rules: Development and a fellow How to Thrive in a Complex at the London School of World (Houghton Mi?in Economics Centre for Harcourt, forthcoming). Economic Performance.SPOTLIGHT ON WHERE STRATEGY STUMBLES administered to nearly 8,000 managers in more Since Michael Porter’s seminal than 250 companies (see the sidebar “About the Research”). The study is ongoing but has already produced valuable insights. The most important work in the 1980s we have had one is this: Several widely held beliefs about how to implement strategy are just plain wrong. In this a clear and widely accepted article we debunk five of the most pernicious myths and replace them with a more accurate perspective definition of what strategy that will help managers effectively execute strategy. is—but we know a lot less MYTH 1 Execution Equals Alignment Over the past few years we have asked managers about translating a strategy from hundreds of companies, before they take our survey, to describe how strategy is executed in their into results. Books and articles firms. Their accounts paint a remarkably consistent picture. The steps typically consist of translating on strategy outnumber those strategy into objectives, cascading those objectives down the hierarchy,...