Q-2 In the traditional sense marketing is_________ oriented. Production Sales Both A and B None of these Q-3 In the modern sense marketing is _______ oriented Consumer Product Sales All the above Q-4 marketing occupies an important place in _________ Business Society Both A and B None of these Q-5 marketing creates______ for goods and service Customer Demand Product All the above Q-6 marketing involves ______ the need for and requirements of consumers Ascertaining Competition Both A and B None of these Q-7 Role of marketing has becomes vital because of changes and increased______ Technological Competition Both A and B None of these Q-8 In the modern sense emphasis of marketing is on _______ satisfaction. Consumer Customer Market Sales Q-9 Marketing aims at providing consumer satisfaction True False Q-10 Product development means production of goods False True Q-11 Marketing helps business in earning profit True False Q-12Marketing does not create goodwill for firm False True Q-13 product development means developing new and better products True False Q-14 Marketing is essentially a activity Management Selling Production All the above Q-15 Marketing starts with identification of _______ needs Consumer Customer Goods Sale Q-16 Advertising creates _______ among customers Awareness Clearity Confusion Positive affects Q-17 Marketing distributes_______ and services among _____ Goods Consumers Both A and B All the above Q-18 Marketing designs and develop goods and ______ Service Consumer Quality All the above Q-19 pricing activity is __________ of product prices Fixation Taxation Both A and B Q-21 Promotional activities include _______ Advertising Sales promotion Publicity All the above Q-22Distributional activities involve decisions regarding _______ Channels of distribution Decision –making Both A and B None of these Q-23 Promotional activities involve establishing contract with the ______ and ______ customers Existing Prospective Both A and B None of these Q-24...
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