ProFlowers.com is an Internet florist. One of its print advertisements estimates that for a traditional florist, the time between flowers being cut in the field and reaching the customer averages from...

ProFlowers.com is an Internet florist. One of its print advertisements estimates that for a traditional florist, the time between flowers being cut in the field and reaching the customer averages from 8 to 12 days. ProFlowers claims that its average time from field to customer is only 1 to 3 days. How do you think ProFlowers has been able to eliminate so much time from the delivery cycle?