Product Quality Value for Money Ease of use 0.8 0.6 0.7 21 0.2 0.5 0.8 3. 0.6 0.3 0.5 4 (Proposed) 0.4 0.7 0.1 Importance weight I 1.6 A company conducted a survey of shoppers to understand customer...

Product<br>Quality Value for Money Ease of use<br>0.8<br>0.6<br>0.7<br>21<br>0.2<br>0.5<br>0.8<br>3.<br>0.6<br>0.3<br>0.5<br>4 (Proposed)<br>0.4<br>0.7<br>0.1<br>Importance weight<br>I 1.6<br>A company conducted a survey of shoppers to understand customer buying habits and<br>determine the share of shoppers that a new product might attract. The customer rated three<br>existing products and one proposed new product on three dimensions: 1.Quality, 2.<br>Durability, and 3. Ease of use. The results of this survey are shown in the following table.<br>The expected market share for the new proposed product (product number 4) is: (2.0)<br>A. 46.3<br>В. 25.2<br>C. 15.1<br>D. 11.6<br>20.0<br>E.<br>

Extracted text: Product Quality Value for Money Ease of use 0.8 0.6 0.7 21 0.2 0.5 0.8 3. 0.6 0.3 0.5 4 (Proposed) 0.4 0.7 0.1 Importance weight I 1.6 A company conducted a survey of shoppers to understand customer buying habits and determine the share of shoppers that a new product might attract. The customer rated three existing products and one proposed new product on three dimensions: 1.Quality, 2. Durability, and 3. Ease of use. The results of this survey are shown in the following table. The expected market share for the new proposed product (product number 4) is: (2.0) A. 46.3 В. 25.2 C. 15.1 D. 11.6 20.0 E.

Jun 11, 2022

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Product Quality Value for Money Ease of use 0.8 0.6 0.7 21 0.2 0.5 0.8 3. 0.6 0.3 0.5 4 (Proposed) 0.4 0.7 0.1 Importance weight I 1.6 A company conducted a survey of shoppers to understand customer...

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