Please, prepare the below assignment. (around 250 words). Prepare Internal Factor Evaluation (IFE) and Financial Ratios for Hershey's Company. For the Financial Ratios make sure to use the revenue...

Analysis – Hershey’s Company
Internal factor Evaluation Matrix
    Internal Factor Evaluation (IFE) of Hershey's Company
    Strengths
    Weight
    Rating
    Weighted Score
    Hershey's strong brand recognition
    0.11
    4
    0.44
    Hershey has a increase of 2.5% in revenue
    0.05
    3
    0.15
    Hershey has a market share of 43% in US Chocolate industry
    0.09
    4
    0.36
    Hershey offers diverse ranges of products
    0.06
    3
    0.18
    Hershey is the No.1 chocolate producer in USA
    0.07
    4
    0.28
    Hershey conducts their own R&D
    0.08
    4
    0.32
    Hershey maintains corporate social responsibilities with its contribution to The Milton Hershey school for orphans
    0.05
    3
    0.15
    Hershey's workforce is highly skilled and efficient
    0.05
    4
    0.20
    Hershey maintains a record of sound returns on its capital expenditure
    0.08
    3
    0.24
    Hershey is also known for its large scale production of pasta in USA
    0.06
    4
    0.24
     
     
     
     
    Weaknesses
    Weight
    Rating
    Weighted Score
    Hershey's Net Income is down by 2.35% in 2019
    0.05
    2
    0.10
    Hershey's Gross Profit Ratio has reduced in 2019...