Please, write a discussion post by completing the attached assignment. (around 250 words)



Please, write a discussion post by completing the below assignment. (around 250 words) Evaluate three mission statements by completing Learning Exercise 2B of your text (p.54). Using the "Characteristics of a Mission Statement" identified in the table, identify: (1) what you believe is the best of the three mission statements and (2) the one you find most inspiring and why. Exercise 2B , p.54 Evaluate three mission Statements Purpose a business mission statement is an integral part of strategic management. it provides direction for formulating, implementing, and evaluating strategic activities. this exercise will give you practice in evaluating mission statements—a skill that is a prerequisite to writing a good mission statement. Mission Statements/Business Purpose 1. CVS Health Corporation, Headquartered in Woonsocket, Rhode Island “Helping people on their path to better health” 2. Aflac, Inc. Headquartered in Columbus, Georgia “to combine aggressive strategic marketing with quality products and services at competitive prices to pro-vide the best insurance value for consumers.” 3. Bristol-Myers Squibb Company, Headquartered in New York, NY “to discover, develop and deliver innovative medicines that help patients prevail over serious diseases. Table 2-3 Characteristics of a Mission Statement 1. Broad in scope; does not include monetary amounts, numbers, percentages, ratios, or objectives 2. Fewer than 150 words in length 3. inspiring 4. identifies the utility of a firm’s products 5. reveals that the firm is socially responsible 6. reveals that the firm is environmentally responsible 7. includes nine components: customers, products or services, markets, technology, concern for survival/growth/profits, philosophy, self-concept, concern for public image, concern for employees 8. reconciliatory 9. enduring (1 or 2 citation needed) Thank you