Please refer to the attachment
Answer Booklet & Marking Guide BSBMGT616 Develop and implement strategic plans Assessment-2 Student Must Fill this Section Student Name: Student ID: Term: Year: Signature: Date: Privacy Release Clause: “I give my permission for my assessment material to be used in the auditing, assessment validation & moderation Process”. Authenticity Declaration: “I declare that: · The material I have submitted is my own work; · I have given references for all sources of information that are not my own, including the words, ideas and images of others”. Information for Student: · All work is to be entirely of the student. General Information for this assessment: · Read the instructions for each question very carefully. · Be sure to PRINT your FIRST name & LAST name in every place that is provided. · Short questions must be answered in the spaces provided. · For those activities requesting extra evidence such as: research reports, essay reports, etc. The student must attach its own work formatted in double space, Arial 12 pts. · All activities must be addressed correctly in order to obtain a competence for the unit of competency. · If the student doesn’t understand the assessment, they can request help from the assessor to interpret the assessment. · Re-submission of assessment after the term will incur additional fees. Re-assessment of Result & Academic Appeal procedures: If a student is not happy with his/ her results, that student may appeal against their grade via a written letter, clearly stating the grounds of appeal to the Chief Executive Officer. This should be submitted after completion of the subject and within fourteen days of commencement of the new term. Re-assessment Process: · An appeal in writing is made to the Academic Manager providing reasons for re-assessment /appeal. · DOS will delegate another faculty member to review the assessment. · The student will be advised of the review result done by another assessor. · If the student is still not satisfied and further challenges the decision, then a review panel is formed comprising the lecturer/trainer in charge and the Academic Manager OR if need be an external assessor. · The Institute will advise the student within 14 days from the submission date of the appeal. The decision of the panel will be deemed to be final. · If the student is still not satisfied with the result, the he / she has the right to seek independent advice or follow external mediation option with nominated mediation agency. · Any student who fails a compulsory subject or appeals unsuccessfully will be required to re-enrol in that subject. The cost of reassessment will be borne by the Institute. The external assessor will base his/her judgement based on principles of assessment. These principles require assessment to be reliable, fair, practical and valid. Academic Appeals: · If you are dissatisfied with the outcome of the re-evaluation process, you have a right to appeal through academic appeals handling protocol. · To appeal a decision, the person is required to complete the WSC- Request for Appeal of a Decision form with all other supporting documents, if any. This form is available via our website. The completed Request for Appeal form is to be submitted to the Student Support Officer either in hard copy or electronically via the following contact details: Student Support Officer, Western Sydney College (WSC), 55 High St, Parramatta NSW 2150, Email: support@wsc,nsw.edu.au · The notice of appeal should be in writing addressed to the Chief Executive Officer and submitted within seven days of notification of the outcome of the re-evaluation process. · If the appeal is not lodged in the specified time, the result will stand and you must re-enrol in the unit. · In emergency circumstances, such as in cases of serious illness or injury, you must forward a medical certificate in support of a deferred appeal. The notice of appeal must be made within three working days of the concluding date shown on the medical certificate. · The decision of Chief Executive Officer will be final. · Student would then have the right to pursue the claim through an independent external body as detailed in the students’ complaint / grievance policy. Assessment Task 2 Instructions Carefully read the following: Native Bush Spices Australia is based in Coffs Harbour, NSW. The business was established in 2010 to cater for a demand for Australian native food products. The company has organic certification. The company manufactures and retails a range of organic, Australian native foods including: · Native herbs and spices · Native herbal teas · Native fruit jams and conserves Currently the business is selling its products through a number of small supermarkets and health stores throughout Australia. The company also has a web site through which products can be ordered. The company’s overall business objectives for the next three years are to increase sales and create brand awareness, develop a broader product range, as well as expand into overseas markets. The company is also considering options for alliance marketing. The company is also looking at moving into international markets, namely South-East Asia – specifically Hong Kong, Japan and Singapore. The company’s target customers are those that enjoy gourmet foods. The age range of Australian consumers buying their products is between 35 and 65. Most of their consumers are health conscious, care about protecting the environment and have an average income of $80,000. The company currently employs the following staff in its head office: CEO, Operations Manager, Marketing and Sales Manager, Administration Manager and Customer Service Officer. Around 10 staff are employed in the factory making and distributing the products. Although the company does not have a formal strategic plan, the following information is included on its web site about its mission, vision and values: Mission