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Introduction
The company in concern for this assignment is Blactech. Blatech is a small training
organization. It has investment by investors from both Australia and also overseas. The company
is accountable to the shareholders from Australia and overseas. The present concern of the
company is to develop strategic planning for their company. For this, the assignment conducts a
four step process. Firstly, the assignment confirms the organizational vision and mission of
Blactech and its relevance in the present business scenario. Then it identifies the tools for
analysis of the internal and external environment of the organization. This is flowed by writing
the strategic plan and implementing the plan.
Element 1 Confirm Organisational Vision and Mission
 How have might you check with stakeholders of Blactech organization that the
organisation’s vision and mission and the underpinning values o the organization
are still held to be current and are supported.
In order to ensure that Blactech is a leading edge organization, it is important for the
company to conduct researches, identify the present trends and forecast the trends for future. For
this the company needs to have an understanding of the relevance of the vision and mission for
the organization in the present business environment. The mission is the purpose of the existence
of the company and vision is the future goals of the company (Saloner, et.al., 2001). Blactech
needs to collect inputs from the stakeholders on the relevance of the vision, mission and values
of the organization and understand whether these are supported by the stakeholders.
 What needs to occur or should occur in relation to confirming or changing the
vision or mission of the organization.
To understand this and conform with or change the vision and mission statement,
Blactech needs to consider the external influences such as the competition, labor conditions,
economic conditions, and possible government regulation in order to grow and be successful. So
the management at Bactech needs to reach to a consensus regarding the aspects of the company
including include margin growth, product quality, market share changes, competitive cost
position, and capital structure efficiency that needs to be used to develop the mission statement
by understanding the relevance of the same. Understanding the stakeholder’s viewpoints is can
help in making the mission of the company more effective.
 How might the support o stakeholders including those who are involved in strategic
planning be gained for the vision and mission of an organization.
The company can gain support of the stakeholders for the vision and mission of the
organization by employee involvement. Being a small organization the management of Blactech
could have prepared the mission statement of the company and passed it on to the employees and
other stakeholders and this could have made the process quick. But for the mission statement is
developed this way, it becomes difficult for the management to gain employee support. So
Blactech can adopt a "bottom up" approach where the employees would be encouraged to
identify the core values of the organization. This approach can ensure higher levels of
commitment from employees and more support from the employees. The employees can be
offered monetary incentives for their creative efforts in developing mission statement. Another
important stakeholder for the company is the customers. The company can invite their customers
to come up with ideas for the mission statement and can have a different perspective than the
employees (Saloner, et.al., 2001). Consensus needs to be developed from the inputs from
different stakeholders and compromises need to be made without getting into problems
associated with groupthink. For a mission statement to be effective it is extremely important to
gain support of the employees who can help in internalizing the vision and mission if the
organization. After the mission and the vision statement is finalized the top management needs to
effectively communicate the same to the stakeholders.
Element 2 Analyse The Internal And External Environment
 How might, SWOT and PEST, value chain analysis, statistical data methodologies
and other research processes used to provide input into a strategic plan.
To analyze the internal environment of the organization, Blactech can conduct a SWOT
analysis. To analyse the external environment, PESTEL, and Porter’s five forces model can be
applied. SWOT analysis is a strategic planning tool that identifies the strengths (distinctive
competencies of the organization), weaknesses (skills and capabilities that prevent an
organization from achieving its goals), opportunities (positive circumstances in the business
environment that the company can capitalize on) and threats of a company (circumstances that
affect the business of an organisation) (Kotler & Keller, 2011). The strengths and weaknesses are
internal to the organization and the opportunities and threats are external to the organization. To
ensure that the strategic plan of Blactech is effective, it is important for the company to identify
the opportunities, leverage on the strengths, improvise the weaknesses and offset threats. Pestel
analysis identifies the macro economic factors influencing competitiveness of Blactech. Pestel
analysis includes analysis of political, economic, legal, social, technological and environmental
factors influencing a business environment. Porter’s five forces model analyses the competitive
position and competitive advantages of a company based on threat of new...