please do see instruction assignment downloaded for instruction ( please answer should go on portfolio
EBWO3001 Effectiveness in the Business World Summer 2019 Coursework Brief Handout: In class in Week 1 Deadline for Submission: Tuesday 20th August before 2pm (week 11) Submit this coursework through the Student Portal with a Turn-it-in Report Word Limit: [1500] words (Plus or minus 10%) Learning outcomes assessed: Demonstrate an understanding of the concept of the organisation and the environment in which it operates, including determining the competitive advantage for an organisation. Identify and analyse organisational operations, responsibilities Discuss the needs of the consumer and people who work in a business. Recognise a range of issues related to business and how they interlink. This coursework is worth 100% of the total marks for this module. EBWO3001 Effectiveness in the Business World Summer 2019 Coursework Brief GSM LONDON Page 1 of 10 Coursework Instructions Please read carefully The template supplied should be used to make the final submission on the Student Portal by the submission deadline • Carefully read the module handbook, the marking criteria and the grade descriptors. Academic Misconduct You are responsible for ensuring you understand the policy and regulations about academic misconduct. You must: • Complete this work alone except where required or allowed by this assignment briefing paper and ensure it has not been written or composed by or with the assistance of any other person. • Make sure all sentences or passages quoted from other people’s work in this assignment (with or without trivial changes) are in quotation marks, and are specifically acknowledged by reference to the author, work and page. EBWO3001 Effectiveness in the Business World Summer 2019 Coursework Brief GSM LONDON Page 2 of 10 Assignment Task The assessment for this module is a Portfolio - that is, a piece of work which is made up of many entries or tasks. There are four [4] tasks in this Portfolio. The tasks require students to choose an organisation from the provided list and complete tasks related to each section. Each task focuses on crucial elements of the business including management succeeds and sustain its success in a competitive business environment. There are 4 portfolio tasks but you need to start working on these in week 1 to ensure that you complete all the work to the required standard with the minimal stress. In your lectures, each week, you will be considering a topic which relates to your portfolio entry. You will then spend more time in the tutorial of each week on this task. If you miss any lecture or tutorial you will miss a large section of your assessment, therefore attendance is crucial. Please ensure that you review the full Scheme of Work (SOW), which you will find in your GSM portal, for the module to better understand the module and topics you will learn and be assessed in. Please also ensure that you do all the required preparation and reading for each week’s classes. Please endeavour to give full answers with explanations through-out the portfolio. You can expand each box to include a large response. Within your portfolio you need to refer to a minimum of 4 academic sources, you should refer to these sources both in text, using in-text citations, and you must also include a full reference list in Harvard Style. EBWO3001 Effectiveness in the Business World Summer 2019 Coursework Brief GSM LONDON Page 3 of 10 How you are required to approach your Assignment As a requirement for the completion of this portfolio, you should first decide on a type of business you would like to research from the list provided. Your answers to the tasks below should relate to the business you choose and your degree. List of companies to choose from: Tesco, Sports Direct, Volkswagen, Easyjet The table below contains useful tips and guide about your assignment tasks. Task Number Task Useful Tip 1 a. Briefly describe the nature, background and history of the business you have chosen from the list b. In what ways could PESTEL be useful in helping the business meet its objectives? Provide a brief historical background of the chosen company. Explain how the PESTEL analysis is useful to aid the company meets its aims and & objectives. Maybe choose one or two aspects of PESTEL to focus on. 2 a. In what ways is globalisation having an impact on your chosen business? Discuss two examples. b. In what ways has technology helped your chosen business to operate effectively in the following areas: production of goods or logistics & communicating with clients. For this section, try to think of specific examples. Give a very brief explanation of globalization before giving specific examples. Try to be specific in this section as well as giving real examples from your research. 3 a. Briefly identify the targeted customers the business tailor to. Why is it important for a chosen business to understand its customers? b. Briefly describe the workforce of your chosen company. How does the company treat the workforce and what is the impact of this on the success of the company? What evidence can you find to show that these are target customers? You could think about types of contracts e.g. Full time, part time, zero hours; difference in salaries and bonuses between top earners and bottom earners or employees of the company versus outsourced labour. 4 a. What is the role of ethics in your chosen business? b. Describe how your chosen business is combating Start with a brief explanation of the importance of ethics in business. Then discuss how your chosen business does (or does not) have high ethical EBWO3001 Effectiveness in the Business World Summer 2019 Coursework Brief GSM LONDON Page 4 of 10 Carbon Emissions and reducing Co2. standards. End of Assignment Brief EBWO3001 Effectiveness in the Business World Summer 2019 Coursework Brief GSM LONDON Page 5 of 10 EFFECTIVENESS IN THE BUSINESS WORLD MARKING CRITERIA AND SELF-ASSESSMENT FORM St re n gt h A d eq u at e N ee d s Im p ro ve m e n t Knowledge and Understanding 50% Includes all required factual content required by the assignment brief, accurately summarised. All content is relevant. Demonstrates a clear understanding of: Classification of organisations by sector: Understanding what business environment is and the various types of environments affecting businesses. Understanding globalisation and how it affects business: Exploring the key elements that influence consumer demand and their influences on business Understanding Entrepreneurship, Creativity and Innovation Demonstrates evidence of independent reading and research, beyond lecture materials and tutorials, appropriate to this level. Demonstrates effective use of class materials to develop knowledge and understanding of key concepts and theories. Intellectual and Cognitive Skills 25% Material is clearly and logically structured using the portfolio provided, with clear communication of ideas. Includes a well-developed, relevant introduction and conclusion. Information is selected from a range of relevant sources appropriate to the level (at least 4), and incorporated effectively. Arguments are well-developed and make effective use of sources. Graduate Skills 25% The work is within the required word count. Sources are appropriately referenced using the Harvard style. Answers are written in a suitably fluent, academic style. Spelling, grammar and punctuation are accurate. The work is presented professionally, with appropriate use of fonts, spacing, headings, images etc. EBWO3001 Effectiveness in the Business World Summer 2019 Coursework Brief GSM LONDON Page 6 of 10 Marking Criteria GSM LONDON GENERIC ASSESSMENT MARKING CRITERIA LEVEL 3 Level 3: Prepares students to function effectively at Level 4. Criteria for assessment at Level 3 reflect the preparatory nature of these modules. Students are expected to demonstrate the acquisition of generic learning skills appropriate for self-managed learning in an HE context. Students are expected to demonstrate that they have acquired the underpinning discipline- specific skills, knowledge and understanding necessary to undertake a programme of higher education KNOWLEDGE & UNDERSTANDING INTELLECTUAL & COGNITIVE SKILLS GRADUATE SKILLS: TRANSFERABLE, EMPLOYABILITY, PRACTICAL AND ACADEMIC SKILLS Factual and conceptual knowledge and understanding; use of class materials; independent reading Critical thinking; conceptualisation; creativity; synthesis, analysis and evaluation; application; problem solving and research/investigation Written, oral and presentation skills; interpersonal, group and teamwork skills; leadership skills; numeracy; digital skills; practical, professional and academic