Persuasive Pitch to Positively Impact the World In a group of 3-4 people, you will come up with a persuasive pitch that will positively impact the world. The plan is 3-5 pages in length and written in...


Persuasive Pitch to Positively Impact the World

In a group of 3-4 people, you will come up with a persuasive pitch that will positively impact the world. The plan is 3-5 pages in length and written in APA format. This assignment focuses more on the ability to communicate an idea clearly and persuasively in between 4 minutes 45 seconds and 5 minutes and 15 seconds. The reason for this assignment is the need to build persuasive communication skills in the classroom and beyond. Pitching is something almost everyone will encounter in life whether that is in a boardroom or interview room.



Please review the following high-level format:



Find a problem


What is a problem you see in the world that you would like to see fixed?


Or, what is a pain point in your daily life that needs to be fixed?



Research the problem


 Find the data to back up the problem by referring to database information.


Why is this problem important to your audience?



Call to Action


How do you want the audience to use this information?


Persuade the audience to see your perspective on the issue and take action.


Please make sure to include the following areas of the rubric in your presentation and plan to earn full credit.



Plan Requirements (3-5 Pages) Total Points = 50


Writing Quality – Depth & Clarity


Writing Quality – Grammar/Mechanics/APA


Idea – Information, and research to back up the problem/opportunity and pain point identified


Who is your audience?


How should your audience take action?


Is your solution or the action you want the audience to take feasible? (example: the difference between asking the audience to purchase a reusable metal straw versus never using plastic again).



Presentation Requirements (7-10Minutes) Total Points = 100


Presentation style, creativity, and professionalism (including dress)


Idea – Info and research to back up the problem or opportunity and pain point identified


Product/Service – how will it solve the problem or take advantage of the opportunity, make sure to communicate the value proposition


Who will buy it or join you and why?


Leadership team background and expertise


Memorable closing and makes the ask (what do you want from the people in the room?)




May 18, 2022
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