Yesterday Aug 25 at 7:23pm
Assessing the threat
-involves making an informed evaluation as to whether the situation being analyzed is a slow or sudden onset of a series of unexpected events, or it iscategorized by an individual or organization as a crisis. A crisis happens when a significant event, or series of events that is unplanned- occurs simultaneously. An example of an occurrence that is not necessarily a crisis is something that simply takes a different turn from an original path into an area where a set of circumstances is less than ideal or negative for an organization or specific department. (Ridley, 2013). Crisis management has multiple stages. Points of consideration are; the timing itself (a question of what order the steps are taken to offset an unplanned, potentially dangerous event), and who is impacted in the organization. This has to do with the stakeholders. A leader’s response to the sudden disruption of normal, everyday business activity may be strategic, resourceful and deliberate, (a thoughtful adjustment such as turning a disastrous tornado into a yearly sales event-as in the case of Best Buy) - with a successful outcome. The response to a crisis may be unsuccessful, leading to the bankruptcy of the company. The leaders need to be able to prioritize decisions. They need to be able to separate the most important needs from the less important and act accordingly. An example of a consideration of the stakeholders involved may be drawn from the decisions facing Facebook’s
crisis
with trust. Millions of
users
are deleting their FB accounts as a continuing daily trend, (though they are being added to by the millions regularly) the name of the
CEO
is at stake because of his flip-flopping business decisions on choosing to allow political misinformation ads on his cite.
The politicians themselves and die-hard FB users, such as journalists are telling the media
that they are removing their accounts, scores of
employees
have signed a letter of dissent, and
US Congress
has investigated his data privacy breaches. The stakeholders involved in this scandalous business ethic are italicized for the identification of the many stakeholders involved here, both internally and externally. The loss of a client or multiple clients (in this case FB users) can constitute a crisis. (Ridley, 2013). The deleting trend, if it continues, could eventually hurt FB. Competition such as Zoom and Tic Toc have lost FB many younger members, and CEO Mark Zuckerberg knows this. His immediate decline (Collins, 2008) is not at risk. If anything, he is caught in the decline stage known as “denial of risk or peril.” His position of #1 global social media platform is being threatened by the trust crisis he has created.
Priority nature-a crisis is partly defined as something of a priority nature that the organization is unprepared for.
If you do not have a plan, ( primarily a leadership problem based on the disrupting event as being forecast in advance, and you are not able to implement a rehearsed, documented approach, you then have a CRISIS. (Ridley, 2013).
References
Ridley, T. (2013, January 5).Crisis management and leadership training 1: Intro-basics by Tony Ridley[Video file]. Retrieved from
http://www.youtube.com/watch?v=Wfi1lEC0TRg
6:39pm Aug 26 at 6:39pm
A crisis within an organization can be a sudden and unexpected event or a slow progression event (Ridley, 2013). A sudden event could be classified as the current sudden event of Hurricane Laura that will be affecting several organizations in the southern states. All these organizations have had to alter the organization over the past few days of boarding up and evacuating.
A crisis could also be an event that alters the actual outcome that was expected (Ridley, 2013). A crisis of this type would be a better machine that could produce products quicker. A manufacturing company that has products that are made will benefit from the new piece of equipment to help produce the products at a faster rate.
When developing a plan for organizations in crisis, some things should be considered are; have a crisis management team, try to forecast for crises like natural disasters, and rehearse for those natural disasters (Ridley, 2013). In my current area, I live in what is known as tornado alley, which means each Spring, we are always under the possible threat of tornadoes. Organizations in tornado alley should have crisis management teams in place as to what to do when and if a tornado were to rip through our town. Taking the time for the crisis teams each year to ensure the plan is ready to put into play by going over the plan and rehearsing will provide the plan plays out correctly when needed.
Ridley, T. (2013).
Crisis management and leadership training 1: Intro-basics by Tony Ridley[Video file]. Retrieved from
http://www.youtube.com/watch?v=Wfi1lEC0TRg