Part 1: The group's task is to present a summary of the group's analysis of the case on an
Infographic/Poster (20%)(1 Powerpointslide). See Marking Rubric for the Infographic/Poster on this page.Develop an Infographic/TeamPoster which presents a critical analysis of the businesscase/organisationbased on relevant theories and data.
The analysis will focus on the previous five (5) years (where possible), and be based on relevant theory and data.You should use the company's stated strategic objectives and performance results to evaluate the success of their strategy. You should provide recommendations for the company's future strategy, taking into account (among other things) the current COVID-19 context.The analysis must include (but is not limited to) the following issues:
All that needs to be done is
External analysis:;Porter's 5 ForcesandInternal analysis:Balanced ScorecardTopic is on NESTLE
Example is Tesla
PowerPoint Presentation The Competitor Gap Analysis Competitor Financial Performance Market Position Technological Performance Service Performance Our relative performance KRAFT Heinz Sound Revenue: $26.185 Billion USD Profit: $356 Million USD (Macrotrends, 2020) Excellent – Sold in approximately 200 countries (Kraft Heinz, 2020) Excellent – Actively improving the nutritional value of its products (Askew, 2020) Good – Expired goods being sold but this is due to retailer (Trustpilot, 2020) Excellent – Revenue: $90.321 Billion USD Profit: $13.047 Billion USD (Macrotrends, 2020) Unilever Excellent Revenue: $57.942 Billion USD Profit: $6.375 Billion USD (Macrotrends, 2020) Excellent – Sold in Approximately 190 countries (Unilever, 2020) Excellent – Recently created method to recycle plastic sachets (Unilever, 2017) Average – Customer service department is slow to reply (Trustpilot, 2021) Excellent – Nestle is thoroughly out-performing Unilever Kellogg Good Revenue: $13.770 Billion USD Net Income: $1.251 Billion USD (Macrotrends, 2020) Excellent – Sold in approximately 180 countries (Kellogg, 2020) Excellent - Program to encourage research on products to improve digest wellness (Kellogg, 2021) Poor – Numerous complaints of the quality of product (Consumer Affairs, n.d) Excellent – Nestle is thoroughly out-performing Kellogg CSR – Carrols Pyramid Model Make effort to ensure the business does not negatively affect anyone or anything, such as communities and the environment Ensure that the company follows proper legal protocol and processes to avoid any potential legal issues. Be a sustainable business financially to ensure the company has a stable base and has the resources to run effectively and efficiently and conduct its other CSR responsibilities satisfactorily Be a good corporate citizen and improve the lives of individuals and families, whole communities and the planet Internal Environment Analysis - VRIO RESOURCESVALUABLERAREIMITABLEORGANISATIONSTRATEGIC CAPABILITY Good market reputationYesYesYesYesProvides competitive advantage in the market Diversity of ProductsYesYesYesYesAppeals to a larger audience/target market Brand awarenessYesYesNoYesProvides exposure of the brand to consumers Quality productsYesYesYesYesTeam of scientists are able to provide research and knowledge on products and test it before it hits the market 7/5/2021 ALEC - RubricBuilder https://app.secure.griffith.edu.au/alec/index.php?v=print_preview&a=3&rubric_id=59250 1/1 Rubric Builder Rubric 59250 Program Bachelor of Business Course Code 3112IBA Course Title Mgt Strategy and Dec Making Semester Offering Trimester 2 2021 Assessment Task Poster Content Assessment Weighting 20 Objective Name Criteria Excellent Very Good Good Satisfactory Unsatisfactory Analysis, problem solving and evaluation 25% Ability to apply complex ideas to a real life case. Excellent analytical skills with the ability to apply complex theoretical concepts with multiple solutions. Showed very good analytical ability through application of complex ideas to case. Reasonable ability demonstrated in application of ideas. Limited though partially satisfactory application of ideas to case. No apparent application of ideas to case. Analysis, problem solving and evaluation 25% Ability to identify issues within a case and apply appropriate solutions. Ability to identify all issues and project into future challenges while applying the best solutions and presenting contingencies. Generate comprehensive solution set appropriate to case and extends beyond solutions to contingencies. Identified major issues within the case and provided reasonable solutions. Some issues identified and attempt made to identify solutions. Inability to identify key issues with only few or no alternatives provided. Analysis, problem solving and evaluation 25% Accuracy and consistency of the analysis presented. Point of view, arguments and solutions proposed were always consistent and realistic from the analysis presented Point of view, arguments and solutions proposed were generally consistent and realistic from the analysis presented Point of view, arguments and solutions proposed were often consistent and realistic from the analysis presented Point of view, arguments and solutions proposed were limited. There was some evidence of consistency from the analysis presented No attempt was made to present a consistent and realistic point of view or argument of the assigned roles. Solutions proposed did not align with the analysis findings. Theoretical Knowledge 25% Ability to identify and summarise the correct theory, data and strategy. Presented the key concepts underpinning the theory, data and strategy in a clear and concise manner. Presented most of the key concepts underpinning the theory, data and strategy in a clear and concise manner Identified most of the key concepts underpinning the theory, data and strategy, but did not present the concepts in a clear and concise manner Identified some of the key concepts underpinning the theory, data and strategy, but did not present the concepts in a clear or concise manner. Not identified the correct theory, data and/or strategy; not presented the concepts underpinning the theory in a clear and concise manner. http://www.griffith.edu.au/