Part 1 In your Week 6 tutorial class, you will watch two videos. Both will be press conferences. Video 1: Mick Malthouse, Former Carlton FC Coach Watch the video Take notes (you won't have time to...

Part 1

In your Week 6 tutorial class, you will watch two videos. Both will be press conferences.

Video 1: Mick Malthouse, Former Carlton FC Coach

1. Watch the video


2. Take notes (you won't have time to transcribe it so write down memory trigger words that will remind you of the key message in each response)


3. You will have 15 minutes to create a list of topics inorder of importancefrom the perspective of the Carlton Football Club. Given the club's fans will be interested in everything that is said, what does the club want to highlight as the most important message?


4. Submit your list using the LMS link (Multiple files can be uploaded)


5. Within the next 24 hrs, write the first paragraph of your Media Release. Remember to consider the concept of a 'mini story' and the 5Ws (you may not have all five). Write your paragraph on a media release template incorporating the key elements of a media release as learnt in class. Submit using the LMS link.

Video 2: Raelene Castle, Former Rugby Australia CEO

1. Watch the video


2. Take notes (you won't have time to transcribe it so write down memory trigger words that will remind you of the key message in each response)


3. You will have 15 minutes to create a list of topics inorder of importancefrom the perspective of the Rugby Australia.


4. Submit your list using the LMS link (Multiple files can be uploaded)


5. Within the next 24 hrs, write the first paragraph of your Media Release. Remember to consider the concept of a 'mini story' and the 5Ws (you may not have all five). Write your paragraph on a media release template incorporating the key elements of a media release as learnt in class. Submit using the LMS link.

You should submit your media release first paragraph and templateas aMicrosoft Word doc (no Apple 'Pages' please).

That's it! Good Luck!

you can find the video 1 and 2 on Youtube under the name of:

video 1 (Matlhouse Media Conference - 6 April 2013)

video 2 (Raelene Castle's first day as CEO- Jan 15, 2018)