One page answering the following question after reading the Zynga case: What internal resources and assets does Zynga have that may give it a competitive advantage? How sustainable was Zynga’s...

Last Name:    1
Title: Zynga
Internal Sources that cam Generate Competitive Advantages for Zynga    
    For any of the companies to mark its sustainable competitive advantage it is very necessary that the four points should be simulated that are valuable, rare, hard for competitors to imitate and must have no strategically corresponding substitutes. The internal resources and the assets Zynga possess can be categorized in two segments, tangible resources as well as the intangible resource. The tangible resource includes cash and cash...