Media Awareness - 2 pages double spaced Media Theory - Manufacturing ConsentDocumentary: Manufacturing Consenthttps://www.youtube.com/watch?v=OJuqoDvyXOk&feature=player_embedded&skipcontrinter=1 This...

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Media Awareness - 2 pages double spaced


Media Theory - Manufacturing Consent Documentary: Manufacturing Consenthttps://www.youtube.com/watch?v=OJuqoDvyXOk&feature=player_embedded&skipcontrinter=1 This is the first segment of Manufacturing Consent, thanks to YouTube! When the first segment ends, you can click on part two (2 of 9) and so on until you finish the documentary. Why are you watching? Keeping the following questions in mind while you watch will help you focus your listening. Take notes, for you will be expected to hand in your answers. 1. What does 'manufacturing consent' refer to? 2. Why is manufacturing consent important in a democratic society?3. Whose consent is being manufactured? 4. What was Chomsky's methodology in studying the manufacture of consent, and what are the examples he used to explain it? 5. Explain the significance of the news coverage of the genocide in East Timor as opposed to that of the atrocities in Cambodia. 6. Why does Professor Chomsky state that the media was complicit in the East Timor atrocity? What are the implications of such complicity? What is the responsibility of the media? 7. What distinction does Chomsky make between 'conspiracy theory' and 'institutional analysis?' 8. In part 8 of 9, Chomsky talks about the problem with the mainstream media requiring 'concision.' What does he see as it's effect? Did you Know? In his article "Corporate Hegemony - A Critical Assessment of the Globe and Mail's News Coverage of the Near-Genocide in Occupied East Timor 1975 - 1980" in International Communication Gazzette (august 2002), Jeffery Klaehn illustrated that Canada was also heavily complicit in the East Timor atrocity, as it was one of the largest foreign investors in Indonesia at the time. Further, though it is against UN law to sell weapons to a government that is using them for genocide or against its own people, Canada sold weapons indirectly by selling its arms quota through a third party (301 -321).Put the answers to the above questions into a brief paper ofabout 2 pages. You can include the questions in your text. At the end, I would like you to add a ninth section, entitled Reflection. Please share how you feel after watching the documentary. Do you have any questions? How does it change the way you view the news media around you?
Answered Same DayDec 20, 2021

Answer To: Media Awareness - 2 pages double spaced Media Theory - Manufacturing ConsentDocumentary:...

David answered on Dec 20 2021
122 Votes
1. What does 'manufacturing consent' refer to?
This concept was coined by Chomsky based on the earlier coined word ‘manufacture consent’ by Walte
r Lippman.
Chomsky focused upon the power as also the propaganda behind the media esp. corporate media that is nothing but
a profit driven business working only in the best interests of the elite and dominant groups of the society.
2. Why is manufacturing consent important in a democratic society?
Chomsky opined that propaganda is an integral part of democracy in just the same way as violence is used in
effective dictatorship. He believed that most of the democratic populace are just followers (around 80%) as compared
to the other 20% being thought leaders or thinkers. This huge group needs manufacturing of consent for the
democracy to run efficiently because there needs to be a monitoring & control mechanism; either the media driven
propaganda on one side or force on the other side.
3. Whose consent is being manufactured?
As stated above, it is the 80% political class people whose consent is being manufactured.
4. What was Chomsky's methodology in studying the manufacture of consent, and what are the examples he
used to explain it?
The methodology was mostly case study based and observational. He cited two examples of Cambodia & East Timor
to justify his stand on propaganda model. Similarly he cited examples of ‘best practices’ in media circles to start or
institute certain...
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