Marketing Mix: Product and Place Assignment Type: Individual Project Deliverable Length: 2-3 pages Find a consumer who is extremely loyal to a brand-name product The person can be family, friend,...

Marketing Mix: Product and Place

Assignment Type: Individual Project Deliverable Length: 2-3

pages

Find a consumer who is extremely loyal to a brand-name

product The person can be family, friend, classmate, or other Probe for

information as to why that brand loyalty exists

1 Discuss the findings on the person’s brand loyalty

2 Research the brand using the company’s website and the

library’s online databases Provide a background on the brand and how it is

promoted in the market

3 Apply your findings to analyze why this person has a

brand loyalty to the product

Be sure to credit your sources and include references

Please use the attached Template

Please submit your assignment in the Word template provided

using APA format

https://mycampusaiu-onlinecom/courses/MKT255/Assignment_Assets/MKT255_U3IP_6zip