Market size and share variances (Appendix B). Tom and Lynda own Hercules Health Club. For April, Tom and Lynda budgeted to obtain a 15% share of the overall gym membership market. The actual size of...

Market size and share variances (Appendix B). Tom and Lynda own Hercules Health Club. For April, Tom and Lynda budgeted to obtain a 15% share of the overall gym membership market. The actual size of the gym market for April was 6,075 memberships. Tom and Lynda’s budgeted contribution margin per member is $65, and the actual contribution per member for April was $62. Moreover, for April Hercules’ budgeted sales volume was 950 memberships and the actual sales volume was 975 memberships.

Required:

a. What is Hercules’ sales volume variance for April?

b. What is Hercules’ market size variance for April?

c. What is Hercules’ market share variance for April?