María has 2 “carretas” for selling her products in shopping centers (One “carreta” per location: Plaza Carolina, Plaza del Sol). Each location sells annually $285,000 (Total Sales Revenues $570000 = 285000 * 2) with a 40% Gross Margin. Annually each location has salaries and related expenses of $45,000. Annual expenses for Rent and all other expenses are $56,000 for each location.
To improve sales and profits, Maria is considering the strategy of adding a “carreta” in Plaza Las Américas (PLA) where she expects to sell per year $345000. In PLA annual salaries and related expenses would also be $45,000, but rent and other costs would be $68000. The initial investment to start in PLA would be $25,000 (for inventory and some rent prepayments). Required Return is 20%.
What is the strategy Net Present Value (adding Plaza Las Américas)?
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