assessment requirement
MAN302_T3_2020_Assessment_01 Assessment Information COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B. Assessment 1 Information Subject Code: MAN302 Subject Name: Strategic Management Assessment Title: Environmental Scan Report Assessment Title: Length: Individual, Written Analysis 1750 words (+/- 10% allowable range) Weighting: 30% Total Marks: Submission: 100 Online Due Date: Week 5 Your task You are required to write a 1750-word report analysing an Australian company’s underlying business- level strategy. Assessment Description. In this individual assessment, students will be given an opportunity to explore factors that influence any business strategy and its performance based on a comprehensive situational analysis that considers stakeholders and competitive advantage. Assessment Instructions To start working on this assessment, please choose ONE of the following companies: Quicksilver [www.quicksilver.com.au] Optus [www.optus.com.au] Hungry Jacks [www.hungryjacks.com.au] Corrs Chambers Westgarth [www.corrs.com.au] Optus [www.optus.com.au] Toll Group [www.tollgroup.com] Once you have made a selection, focus on their Australian activities, and imagine that you are a strategic analyst for a large consulting firm and specialise in the analysis of Australian companies. You have been asked by your manager to write a report analysing an Australian company’s underlying strategy. Assessment Information COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B. Based on this scenario, you are required to: • apply analytical frameworks discussed in class to identify and discuss both the internal and external issues that are affecting the company; • identify the stakeholders in this company and discuss how the changes will affect these stakeholders; • identify and discuss the company’s competitive advantage: what is their strategy in seeking to be more successful than their competitors?; • list and assess the issues of this strategy, including risks, cost savings and/or revenue increases. Evaluate any other issues that you see are relevant to its success or otherwise. What are the strategic implications? In preparing your report submission, you must follow a standard report format as per the structure below: Title page* Executive Summary* Introduction Analysis of internal and external issues Stakeholder discussion Competitive advantage and Strategic issues Reference list* *Your word count will not include these parts. Words included within diagrams or tables will also not be included in the word count. You are also required to use at least 8 sources of information and reference these in accordance with the Kaplan Harvard Referencing Style. These may include corporate websites, government publications, industry reports, census data, journal articles, and newspaper articles. Wikipedia and other ‘popular’ sites are not to be used. Assessment Information COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B. Assessment Submission This file must be submitted as a ‘Word’ document to avoid any technical issues that may occur from incorrect file format upload. Uploaded files with a virus will not be considered as a legitimate submission. Turnitin will notify you if there is an issue with the submitted file. In this case, you must contact your workshop facilitator via email and provide a brief description of the problem and a screenshot of the Turnitin error message. You are also encouraged to submit your work well in advance of the deadline to avoid any possible delay with the Turnitin similarity report or any other technical difficulties that may occur. Late assignment submission penalties Penalties will be imposed on late assignment submissions in accordance with Kaplan Business School “late assignment submission penalties” policy. Number of days Penalty 1* - 9 days 5% per day for each calendar day late deducted from the total marks available 10 - 14 days 50% deducted from the total marks available. After 14 days Assignments that are submitted more than 14 calendar days after the due date will not be accepted, and the student will receive a mark of zero for the assignment(s). Note Notwithstanding the above penalty rules, assignments will also be given a mark of zero if they are submitted after assignments have been returned to students *Assignments submitted at any stage within the first 24 hours after the deadline will be considered to be one day late and therefore subject to the associated penalty For more information, please read the full policy via https://www.kbs.edu.au/about-us/school-policies https://www.kbs.edu.au/about-us/school-policies Assessment Information COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B. Important Study Information Academic Integrity Policy KBS values academic integrity. All students must understand the meaning and consequences of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy. What is academic integrity and misconduct? What are the penalties for academic misconduct? What are the late penalties? How can I appeal my grade? Click here for answers to these questions: http://www.kbs.edu.au/current-students/student-policies/. Word Limits for Written Assessments Submissions that exceed the word limit by more than 10% will cease to be marked from the point at which that limit is exceeded. Study Assistance Students may seek study assistance from their local Academic Learning Advisor or refer to the resources on the MyKBS Academic Success Centre page. Click here for this information. http://www.kbs.edu.au/current-students/student-policies/ https://elearning.kbs.edu.au/course/view.php?id=1481 COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B. MAN302 Assessment 1 Marking Rubric – Individual Investigation Report 30% Marking Criteria (__/100) F (Fail) 0-49% P (Pass) 50-64% C (Credit) 65-74% D (Distinction) 75–84% HD (High Distinction) 85-100% Internal and External Scan __/20 marks Your evaluation of the internal and/or external issues that are affecting the company lacks depth or is non-existent. You have provided a limited evaluation of the internal and/or external issues that are affecting the company, with the application of somewhat relevant analytical frameworks. You have provided an adequate evaluation of the internal and/or external issues that are affecting the company, with the application of mostly relevant analytical frameworks. You have provided a suitable evaluation of the internal and external issues that are affecting the company, with the application of relevant analytical frameworks. You have provided an excellent and insightful evaluation of the internal and external issues that are affecting the company, with the excellent and comprehensive application of relevant analytical frameworks. Stakeholder Analysis __/25 marks Your analysis of the stakeholders and its concerns lacked depth or is non-existent. You have provided a basic analysis of stakeholders, demonstrating somewhat focused research and insights into stakeholder concerns. You have provided a detailed analysis of relevant stakeholders, demonstrating mostly focused research and insights into stakeholder concerns. You have provided a detailed analysis of relevant stakeholders, demonstrating focused research and insights into stakeholder concerns. You have provided an excellent comprehensive analysis of relevant stakeholders, demonstrating extensive and focused research and consistent insights into stakeholder concerns. Competitive advantage/Strategic issues Analysis __/25 marks Your analysis of the competitive advantage and/or strategic issues lacks depth or is non- existent. You have provided a basic analysis of competitive advantage, demonstrating somewhat focused research and insights into strategic issues. You have provided a detailed analysis of competitive advantage, demonstrating mostly focused research and insights into strategic issues