Keep customers informed of progress. Nobody likes being left in the dark. Uncertainty causes people to be anxious and stressed. People tend to be more accepting if they know what’s going on and...

Keep customers informed of progress. Nobody likes being left in the dark. Uncertainty causes people to be anxious and stressed. People tend to be more accepting if they know what’s going on and receive periodic progress reports. Therefore, people should be kept informed about what is going on regularly.