isbs303 e-business solutions ISBS303 E-BUSINESS SOLUTIONS S1, 2022 1 AT2 Group Written Report (20%) Description In groups of 3 or 4, you will analyse the business requirements of a fictional small to...

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isbs303 e-business solutions ISBS303 E-BUSINESS SOLUTIONS S1, 2022 1 AT2 Group Written Report (20%) Description In groups of 3 or 4, you will analyse the business requirements of a fictional small to medium sized business which is described in the next page and develop a design plan for an e-business solution, which you will justify by reference to theories and concepts studied in this course. You will present your findings and analysis in the form of a written report. The report should include: 1) The business cost/benefit justification of the proposed system 2) Selection of an appropriate e-commerce model 3) Marketing considerations and audience/customer profiles 4) Products and services to be offered with appropriate categories 5) Website design layout/storyboards of the proposed site 6) Legal considerations such as copyright and privacy. Due date 5pm Friday, Week 6 Word limit Up to 2,000 words Other requirements For the report: Use 12 pt font Double-space your document to allow room for feedback State your name and student number in the document header State the word count in the document header Include a bibliography Comply with the APA referencing style Complete and submit a peer and self-evaluation form Submission format For the report and peer and self-evaluation form: PDF file (.pdf) or Word (.doc) only Submission method Via the Turnitin dropbox on the Course Hub Marking criteria Please refer to page 3 ISBS303 E-BUSINESS SOLUTIONS S1, 2022 2 Case Study Fashion Men’s Wear (FMW) is a retail store specialising in selling men's clothing and accessories. The business was originally started in 1990 and focuses on selling big and tall clothing to men. Until 2005 when they moved to an online strategy, they operated out of their storefront. The primary customer base before their online operations existed in and around an area within 25 km of the store. The primary reason for moving the business online was to attract a different customer base. FMW wanted to continue their market thrust and decided they needed a strategy that would broaden their customer base. Their strategy consisted of moving the business online to attract more customers from a broader geographic region. At first, they chose to sell only inexpensive items such as undergarments and socks. In a pilot test of online selling the owner was able to judge the reaction of customers. As customers became more familiar with the site and FMW’s initial approach to e-commerce turned out to be very successful, they believe they should have focused more attention on aspects of the regular business functions. One important function that was overlooked from the beginning was inventory management. Initially, FMW did not have a problem handling the amount of inventory that was needed and demanded. As the site expanded and more and more products were offered, the lead-time for orders kept increasing due to the lack of on-hand inventory. Currently, FMW in both the brick and mortar and online mode. Their current goal is to expand their online operations. This includes placing a more diverse set of products on the site, thus having the ability to broaden their customer base. Suppliers Relationship is another important aspect of FMW's current e-commerce strategy is their relationship with their suppliers. As the site became more popular and the customer base expanded more vendors were attracted to selling to FMW. The wholesalers saw the importance of establishing a good working relationship with FMW to market their products. . ISBS303 E-BUSINESS SOLUTIONS 3 COURSE OUTLINE AT2 Group Written Report Rubric Fail Pass Credit Distinction High Distinction Depth and credibility of research You have not demonstrated that you have conducted enough research (eg insufficient references to credible research or peer-reviewed academic literature), and/or you have relied on doubtful sources You have demonstrated that you have conducted enough research (eg based on the number of references to credible research and/or peer- reviewed academic literature), and you have relied on credible sources The depth and credibility of your research is above average (based on the number and quality of your sources) The depth and credibility of your research is very good (based on the number and quality of your sources) The depth and credibility of your research is exceptional (based on the number and quality of your sources) Description of the issue/problem in terms of theories and concepts studied in this course Your description of the issue/problem is inaccurate and/or demonstrates a lack of understanding of the theories and concepts studied (eg because of incorrect use of terminology) Your description is accurate and demonstrates a satisfactory understanding of the theories and concepts studied Your description is accurate and demonstrates an above average understanding of the theories and concepts studied Your description is accurate and demonstrates a very good understanding of the theories and concepts studied Your description is accurate and demonstrates an exceptional understanding of the theories and concepts studied Coherence of analysis Your analysis is illogical and/or poorly reasoned (eg because it relies on unfounded assumptions or misunderstands the theories and concepts applied) Your analysis is mostly logical and well-reasoned Your analysis is logical and well-reasoned to an above average standard Your analysis is logical and well-reasoned to a very good standard Your analysis is logical and well-reasoned to an exceptional standard Support for findings and analysis Your findings or analysis are insufficiently supported by theory and/or evidence Your findings and analysis are supported by theory and/or evidence Your findings and analysis are supported by theory and/or evidence to an above average standard Your findings and analysis are supported by theory and/or evidence to a very good standard Your findings and analysis are supported by theory and/or evidence to an exceptional standard Creativity Your report lacks creativity Your report is appropriately creative, whether in substance or format Your report is appropriately creative to an above average standard Your report is appropriately creative to a very good standard Your report is appropriately creative to an exceptional standard Use of a commercially appropriate document structure (eg ‘executive summary,’ ‘circumstances,’ ‘findings and analysis,’ ‘conclusion/recommendations’) Your document is not structured in a commercially appropriate manner (eg lacking relevant headings) Your document is well structured a commercially appropriate manner (eg using relevant headings) Your document is well structured a commercially appropriate manner to an above average standard Your document is well structured a commercially appropriate manner to a very high standard Your document is well structured a commercially appropriate manner to an exceptional standard Use of academically appropriate document style, writing style and referencing system You have not used an academically appropriate writing style and/or referencing system (eg you have used colloquialisms or overly formal language or failed to use a recognised referencing system eg APA or Harvard) You have used an academically appropriate writing style and referencing system You have used an academically appropriate writing style and referencing system to an above average standard You have used an academically appropriate writing style and referencing system to a very high standard You have used an academically appropriate writing style and referencing system to an exceptionally high standard Effectiveness of communication Your written communication is poor Your written communication is easy to follow Your written communication is clear and succinct to an above average standard Your written communication is clear and succinct to a very high standard Your written communication is clear and succinct to an exceptionally high standard Completion of formal peer and self- evaluation You failed to complete the formal peer and self-evaluation form or failed to complete it adequately (eg because your comments were brief or genuine) You completed the formal and self-evaluation form to a satisfactory standard (eg because your comments were thoughtful and genuine) You completed the formal peer and self- evaluation to an above average standard You completed the formal peer and self- evaluation to a very high standard You completed the formal peer and self- evaluation to an exceptional standard 22 COURSE OUTLINE ISBS303 E-BUSINESS SOLUTIONS Your contribution to the group assessment task (as assessed by reference to peer and self-evaluation and your lecturer’s observations) Your contribution to the group task was below the expected standard (eg in terms of time on task, academic rigour of contribution, cooperation with others or keeping to agreed deadlines etc) You contributed to the group task to a sufficient standard (eg in terms of time on task, academic rigour of contribution, cooperation with others, keeping to agreed deadlines etc) You contributed to the group task to an above average standard You contributed to the group task to a very high standard You contributed to the group task to an exceptionally high standard