Is Amazon dependent on Borders for referrals, or does it have its own Internetbased order flow? Is your answer consistent with the multiyear fee-for-service contract between Borders and Amazon.com...



Is Amazon dependent on Borders for referrals, or does it have its own Internetbased order flow?



Is your answer consistent with the multiyear fee-for-service contract between Borders and Amazon.com whereby Amazon processes the order, ships the book, records the sales, and pays Borders a referral fee? One Borders executive described


this as a “low-risk, low-return” approach to online sales while retaining Borders’


focus on its core mission of running bookshops.



May 26, 2022
SOLUTION.PDF

Get Answer To This Question

Related Questions & Answers

More Questions »

Submit New Assignment

Copy and Paste Your Assignment Here