INTRODUCTION TO BUSINESS LAW, SPRING 2012 ASSIGNMENT (Assessment 2) Part A: Short answer questions (15 marks) Imagine you are about to start up a small business. There are a range of decisions you...

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INTRODUCTION TO BUSINESS LAW, SPRING 2012


ASSIGNMENT (Assessment 2)


Part A: Short answer questions (15 marks)

Imagine you are about to start up a small business. There are a range of decisions you will need to make, for legal reasons, at certain steps of the set-up process. The following questions ask you about several decisions you would usually need to make if you were setting up a real business. While you are encouraged to think of your own idea for a business, and to be a bit creative here, this exercise does not require anything like a complex business plan or any financials. Importantly, the business does not need to be, and in fact should
not
be, a complex business or a large enterprise for the purposes of this assignment (this will not get more marks). It should however be tasteful / not offensive in nature. This exercise is intended to focus your attention on specific decisions that have a legal aspect, and to explain your reasoning in making those decisions to us in a clear and business-like manner. Do not simply copy the business described below in Part B.
Some suggestions that may be of help (and which you are quite entitled to use as a starting point) include:



  • a retail shop (perhaps selling goods that relate to a hobby, sport or pass-time that interests you);

  • a restaurant or cafe;

  • a small business of a type you have some personal experience working in;


or

  • an online business selling consumer goods through a website.



Questions


  1. Briefly describe the small business you would like to start, (outline facts such as what type of business it is, what it sells, who might work there, where it is, etc). (2 marks
    – approx 120 words)

  2. What type of business structure do you think would be the best one to adopt for the particular type of business you have described in question 1, above? (1 mark
    – suggest

  3. Explain
    why
    the business structure is the best one for this business. (3 marks
    – approx 150 words)

  4. Write down a name you would like to give your business. (1 mark
    – suggest

  5. Could you register the name as a trade mark? Explain why or why not. (3 marks
    – approx 150 words)

  6. What other registrations should you consider that involve the name of your business? What problems might you run into at this point? (3 marks
    – approx 150 words)

  7. Briefly describe two other legal issues or areas that you would expect to have an impact on the type of business you are setting up (as described in question 1, above). (2 marks
    – approx 120 words)




Part B: Extended response question: Letter to a lawyer (15 marks)



Scenario


In September 2011, Debbie commenced employment with Real Endeavours Pty Ltd and worked as a sales agent in a call centre with a male manager. In March 2012 she was promoted to the claims department.
In May 2012, Tom, a colleague who Debbie had sat beside in the call centre, made a complaint about harassment and intimidation by the call centre manager. Debbie was asked by Tom to come forward and provide supporting information. Debbie also lodged a formal complaint against the same call centre manager citing harassment and inappropriate behaviour.
You work in the Human Resources Division within Real Endeavours Pty Ltd. You decide that these complaints need to be investigated. During the course of the investigation a number of staff, including all of the persons whom Debbie suggested could support her allegations are interviewed. The emails of several staff are searched for evidence of harassment. In the search you find that several staff, including Debbie, had sent emails which attached pornographic photographs. (The company has an Electronic Use and Information Security policy which stated: “Employees must not download, retrieve or send sexually explicit, harassing, racist or otherwise discriminatory or illegal material from the Internet or email at any time. This sort of behaviour is considered to be a serious misconduct, and may result in the instant dismissal of the employee(s) involved.”)
Emails from Debbie to others are also checked during this investigation. One such email appeared to indicate that she had some form of personal relationship with Tom; and another was to the Call Centre Manager, which appeared to express appreciation for his constant flirting.
When Debbie is questioned about her relationship with Tom, she denies that she has any personal relationship with Tom beyond that of a normal working relationship. Debbie further states that she had forwarded the pornographic email to her manager (at his request), and to a female colleague (who had asked why she looked so shocked). Debbie did not reveal that she had also sent the pornographic email to two members of her family and a female person who did not work for Real Endeavours Pty Ltd.
You have come to the conclusion that Debbie’s complaint cannot be substantiated.
One of the employees you interviewed now brings to your attention a blog that Debbie recently wrote on a social-networking webpage. The blog can be accessed by a Google search with the words ‘Debbie’ and ‘harassment’. The following wording was on a page alongside a photograph of Debbie and her name:
“Friday, August 3, 2012
I believe that you should always defend the truth, and find the courage to stand up for what is right. There is a place that shall remain unnamed that I thought was based on the same principles.
I have just been thru an investigation that in the end turned the victim into the perpetrator. The investigation tampered with evidence and was biased.
This man was sexually advancing himself on his colleagues. When there were a couple of people that were courageous enough to come forward their statements were dismissed because they were deemed as good friends.
Where is the concern of the Senior Management that is meant to be protecting the workers from harassment, intimidation, bullying and sexual advances that were unwanted, uninvited and unsolicited?
At the end of the investigation, I was told that it was all unsubstantiated. That he has witnesses and people within the workplace that said I instigated it all. I wanted it. Not one signed statement on his behalf. But two signed statements on my behalf, one from the employee who sat next to me every day for 5 months. He was conveniently sacked the day they were meant to deliver their results and because he was sacked his statement was not credible.
What more can I do?
Debbie”
You write a letter to Debbie requesting her to remove the blog and to cease publishing it (and any other material that has the real potential to damage the reputation of the Company) in the public arena. Debbie replies that she intended it to be only available to ‘friends’ and that the blog was considered the gentlest and safest way to attempt to bring other aggrieved colleagues forward who have otherwise been too scared about losing their jobs to come forward. Debbie has not removed it.
You need to decide what the best course of action for Real Endeavours Pty Ltd to take, within the law, in dealing with Debbie and then you are to ‘run it past a lawyer’. Write a letter to a lawyer practising in a suitable area of law along the following lines:


  • introduce yourself;

  • explain the fact situation (the legally relevant facts);

  • explain what Real Endeavours Pty Ltd wants to do and how you think Real Endeavours Pty Ltd is entitled to act, within the law (i.e., the course of action you have worked out is the best one for Real Endeavours Pty Ltd); and

  • ask the lawyer for advice about the legality of your plans and about any other legal concerns you have arising from these facts.




Suitable research references/sources to get you started:

  • The prescribed textbook – James, N 2011
    Business Law,
    2nd
    edn, John Wiley & Sons.

  • Online Modules on
    vUWS.

  • Gibson, A & Fraser, D 2011,
    Business law, 5th edn, Pearson.

  • Turner, CF 2010,
    Australian commercial law, 28th edn, Thomson Reuters.

  • Government websites such as, e.g., www.business.gov.au; www.ipaustralia.gov.au

  • Other internet resources may be used, provided they are reliable and reputable. Take care that internet sources are on Australian law.

  • Other recent textbooks on Business Law (consult the Library catalogue).




Notes/advice:

For the purposes of this letter you may invent the name of a lawyer or firm, ideally one that indicates the invented lawyer or firm is practising in the right area of law for this problem.


Referencing

:
Wherever you have taken an idea from another source, reference the source in a footnote to show support for the points you are making, and also to demonstrate the amount of research you have done.
Any direct quotes (words that are copied from another source and are not your own words) must be marked with quote marks, and the source must be referenced in a footnote.
Do not use endnotes for this assignment, only footnotes.


Citation style
: Harvard style as per the Business School style requirements is acceptable for this assignment. However, if you are including references to cases or legislation, please use the following styles (the Acts and cases themselves are not necessarily relevant, they are only examples – note where the italics are and also the spacing and absence of punctuation):
Legislation:
Copyright Act 1968
(Cth) s 36
Case:
Grant v Commissioner of Patents

(2006) 154 FCR 62; [2006] FCAFC 120

Answered Same DayDec 20, 2021

Answer To: INTRODUCTION TO BUSINESS LAW, SPRING 2012 ASSIGNMENT (Assessment 2) Part A: Short answer questions...

David answered on Dec 20 2021
122 Votes
Australian Law
Australian Law
AUSTRALIAN LAW
Australian Law
Name
Course
Tutor
Date
Part A: Short answer questions
Question 1
I would like to start a small restaurant business that deals with food and beverages. The restaurant will sell healthy food with table services, takeaways, or home delivery. This business will employ two chefs who will work from the ki
tchen and who will be expected to maintain high standards of hygiene. Three waiters or waitresses will be incorporated in order to serve food and drinks to customers. A cashier handles the money when customers make purchases of any kind. This restaurant will be located in Sydney Australia, because tourists frequent here and this would be a good chance to showcase my best foods. It will benefit many people in Sydney with busy work schedules and cannot make home cooked healthy meals.
Question 2
Sole proprietorship is the best business structure for this restaurant.
Question 3
The sole proprietor business structure is legal in Australia and the simplest to set-up. It does not entail signing agreements with a partner therefore, making it the least expensive method of starting a restaurant. The owner takes full charge of the activities and operations of the restaurant. Decision making is not limited to other people’s opinion but rather the owner has the power to implement any resolutions within Australian law. It is a uncomplicated and flexible business structure since there is no binding contract to any party. The restaurant income and profits all go to the sole owner thus getting the chance to expand the business. The profits also reflect on the owner’s personal tax returns ensuring the debts do not accumulate. It is very easy to dissolve the business if it is not working according to the plans initially put into place.
Question 4
Royal Food Restaurant.
Question 5
I would register my restaurant name as a trademark to deter any other individual or company from transacting any business using this name. There are cases where an individual may sell good or services that are illegal under my business name, which may later cause irreparable damage to the restaurant. Once my trade mark is registered through Australian legal laws, any individual can be sued if caught selling goods using the trademark. A major benefit of using a trademark is the possibility of creating a good reputation for my restaurant and make a mark in the market. Trademarks under law are long-term, spanning a period of 10 years and renewal is automatic. Once customers search my business’ trademark, they get a clear understanding of the person they are dealing with. In the end, the trademark will become a valuable tool for my restaurant, which is known countrywide.
Question 6
A domain name is an important registration for my business to get recognised on the world wide web. This is a unique IP address that is given to a business and this means no other company can use this address. The challenge in registering a domain name is the fact that the characters may match with another trademark. For instance, Royal Food with a domain royal.com may cause conflicts with Royal Lighting Company, which owns a registered federal trademark. This has resulted in many companies using lawsuits in Australia because of the conflicts in domain names and trademarks. Many companies and businesses understand that certain regulatory process should be applied on domain names so that trademarks are secure. Australian federal laws do not advocate for any illegal use of trademarks or even domain names. This is a big rip on protecting businesses from damaging each other.
Question 7
The setting of my restaurant requires various...
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