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Instructions For your writing assignment this week, you have TWO choices:  1) A 5 paragraph essay on the mass communication topic of your choice. If you choose this, your paper should still make a clear argument, provide evidence to support that argument, follow the outline of a 5 paragraph essay, cite 2 sources, and provide a visual.  2) You can complete the writing assignment below about Facebook advertising.  How do digital advertisers target you? For this writing assignment, you will analyze your Facebook advertising data. If you do not have a Facebook account, interview a friend or family member about their Facebook ad data.  To see what information Facebook has on you, go to Facebook Settings --> Ads. Look at:  · Under Advertisers: What ads you have seen and what ads you have clicked on? Did you realize you were interacting with these ads?  · Under Ad Topics: What ads can you choose to hide from your feed? Why do you think these categories are here?  · Under Ad Settings--> Categories used to reach you--> Interest categories:  What categories has Facebook associated with you? Where do you think they got this information? Is it correct?  · What other categories does Facebook associate with you?  · Now go back to your Facebook feed and find some ads that appear. How do these relate to your ad settings?  Write a ~2 page paper analyzing and evaluating your Facebook settings and reflecting on how advertisers target you.  Write up your paper in the usual format, using a 5 paragraph essay structure. Your paper should have the following elements:  · Be about 400-700 words in length (about 1.5-2 pages double spaced) · Respond to the writing prompt · Synthesize information from the class readings and apply it to your own life.   · Follow a 5 paragraph essay structure with an introduction, thesis statement, paragraphs with topic sentences that provide evidence, and a conclusion. (For assistance in writing, please see D2L-->content->writing resources).  · Properly cite at least two sources. These can be our readings, or outside sources. Citations should be noted in parentheses in the text, and listed at the end of the essay under references. Please use APA style. · At least one visual, and a caption. The caption should be a complete sentence, located below the visual. https://youtu.be/cmRcoJZRXEY https://www.warroominc.com/institute-library/blog/what-is-programmatic-advertising/ https://www.theguardian.com/technology/2017/mar/25/google-youtube-advertising-extremist-content-att-verizon https://www.facebook.com/help/247395082112892.
Answered 2 days AfterJun 04, 2022

Answer To: .

Parul answered on Jun 06 2022
93 Votes
Introduction
We live in one of the most competitive world, where disruptions are taking place every day changing the entire course of how
traditional business are operated. In this VUCA world, it is essential to be constantly connected and updated with what is going on in the world. Comprehending the overall power of Social Media, it is not a surprise that every business wants to sink their teeth into this technology to connect with wider audience. That is the reason why social media is advancing swiftly and penetrating to the deep at the ground level. Essentially, true potential of social media comes from the ability to share and connect information with anyone on the planet and with many people simultaneously. There are more than 3.8 billion active social media users all across the globe. The platform is very dynamic and constantly evolve with new applications like TikTok and Instagram reels (Li, Y.-M., Lee, Y.-L., & Lien, N.-J., 2012).
Facebook – Most Effective Social Media Platform
Facebook is one of the prominent social networking platform which was established in 2004 with a mission to offer people with the power to form communities as well as bring the world closer. Since its inception, Facebook has evolved multiple folds, making it one of the most significant marketing tool in current dynamics with its effectiveness to connect with massive target audience....
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