Insert your name and student number Student Name: Student Number: Email Writing (6 points/question) 1.You are employed byKookaburraLimited as a full-time permanent employee. Your immediate supervisor...

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Insert your name and student number














Student Name:





Student Number:






Email Writing (6 points/question)

1.You are employed byKookaburraLimited as a full-time permanent employee. Your immediate supervisor isDarleen Smithand her email [email protected]


As a full-time permanent employee, you are entitled to claim for 10 days sick leave per year. Your company has a policy that any employee who is absent for 2 or more consecutive days must provide a medical certificate to support any claim for sick leave. The policy further extends to any absence on a Friday or Monday regardless of the number of consecutive days absence. Any request for sick leave must be sent to the Manager of Human Resources. It is also company policy that you advise immediately of any absences to your immediate supervisor.



It is Monday morning and you are unwell today and absent from work. In order to request sick leave from your employer you must draft an email that follows the protocols as for leave of absences at ABCD Limited. Use the following template to draft your email.



Your email should follow the MADE structure (Message, Action, Details, Evidence).



Answer:






















From:





To:





Subject:














2.​A basicparagraph structureusually consists of five or more sentences: the topic sentence, three or more supporting sentences, and a concluding sentence. But the secrets toparagraphwriting lay in four essential elements.


Organise these jumbled sentences into paragraphs by numbering them in the order they should follow:







































To secure a booking, a deposit of $150is required within seven days.





We look forward to hearing from you.





The cost of a two bedroom villa is $700per week and a three bedroom is $900per week.





Unfortunately you will not be able to bring yourdog.





In addition to this rental cost, a cleaning fee of $100is charged.





Thank you for your enquiry about a holiday booking for Golden Sands Villas from29 Decemberto3January.





The owners have a strict policy that does not allow any pets to be kept in their holiday premises.





We are pleased to tell you we have two and three bedroom villas available on the dates required.






Copyand paste the new paragraph construct into the box below.


Answer:












Letter writing (6 points/question)


3.What is the approach for writing a“good news”letter and why is it better to use this approach to convey good news rather than the one you might use to convey bad news?


Answer:



















4.Assume that you are the marketing manager forNeverFailInsurance. You have been unhappy with your long-time advertising agency and have been privately interviewing representatives of six other agencies. NeverFailis trying to build up its customer base with younger clients, and is developing new products in health insurance, accident insurance, employment interruption insurance and computer equipment insurance. After much deliberation, you and your colleagues have finally opted forAFXLimited, an energetic outfit that specialises in television advertising featuring computer-generated special effects.



Write toHeather Murch, CEO ofAFXLimited (address is143 Market Street,Sydney,NSW2080) telling her of the good news of their being given a two-year contract to do all ofPerennial’sadvertising business. The contract with your current advertising firm has only another four months to run and you want to get together with representatives ofAFXLimited as soon as possible to start planning campaigns for the 12-month period starting on the completion of that four months.



Note:AFXLimited use the full-block format for all correspondence.



Your letter must contain all of the elements of a letter and be checked for grammar and spelling errors. As a“good news”letter your letter must follow the direct approach.


Answer:


















5.You are still marketing manager forNeverFailInsurance. Write a“bad news”letter toJohn Hayward, Managing Director ofMediAdsLimited, the agency that has handledNeverFail’sadvertising for the past seven years. Their contract is up for review inthreemonths and you are not going to renew it.



Your letter must contain all of the elements of a letter and be checked for grammar and spelling errors. As a badnews letteryour letter must follow the indirect approach.



Answer:



























Answered 1 days AfterJan 04, 2022

Answer To: Insert your name and student number Student Name: Student Number: Email Writing (6 points/question)...

Insha answered on Jan 05 2022
117 Votes
Written Answer (Assessment 2) – BIT Students
Question 1 (15 Marks)
You work as a salesperson for Apple Store, on the corner of King and
George Streets in Sydney as a marketing graduate. Apple Store is a chain of retail stores owned and operated by Apple Inc. The stores sell various Apple products, including Mac personal computers, iPhone smartphones, iPad tablet computers, iPod portable media players, Apple Watch smartwatches, Apple TV digital media players, software, and selected third-party accessories.
It was thought that the the Apple iMac 27-inch (2020) would have been very popular with graphic design companies. However, sales have been slow to corporate customers. As a test of your persuasive writing skills your supervisor has asked you to write a sales letter to Brett Steele, Operations Manager at CTO Ltd, address Level 9, 888 Market Street Sydney. CTO Ltd. Is a small graphic design company with 10 graphic designers employed. The purpose of the letter is to promote the sale of the Apple iMac 27-inch (2020) for their office. Your letter should include the features listed below.
a. Block letter alignment (i.e. Justify)
b. The seven basic parts of a business letter
· Sender’s name, address and contact number(s)
· Date
· Customer’s (receiver’s) name and address
· Salutation
· Subject line
· Body of the letter
· Complimentary close
· Sender’s name, signature, title
c. An appropriate opening
d. One or two selling points.
e. The AIDA (Attention, Interest, Desire, Action) formula
On your answer sheet, you are to write a draft letter first and then rewrite the letter in the final letter section.
Question 2 on the next page
Question 2 (15 Marks)
You work as a manager of Pizzeria Restaurant in Sydney. You received a complaint letter from Mr John and Ms Amanda Black who were customers at your restaurant last Saturday night. The customers have complained that their server (waiter or waitress) was rude, and they want a full refund of their payment.
You investigated the complaint, and you have decided that the request is unreasonable. Your investigation revealed that the customers became intoxicated during dinner and were very loud and aggressive towards each other. Your task is now to:
a.    Write a plan for a bad news letter to Mr and Ms...
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