In the past, brand names helped travelers feel confident about the quality of hotels they chose. Today, hotel Web sites provide the same type of help. Visit the Web site of one higher and one...

In the past, brand names helped travelers feel confident about the quality of hotels they chose. Today, hotel Web sites provide the same type of help. Visit the Web site of one higher and one lower-priced hotel. Do you think the Internet has helped lower-cost brands compete more equally for guests? Explain your answer.