In order to develop strategy for a company's future, one must first thoroughly understand the...

Question

In order to develop strategy for a company's future, one must first thoroughly understand the company's external environment; consequently, this supporting exercise requires you to complete thorough analyses of your chosen company's external (macro and industry) environments.

Every company and every industry is unique, and as a result, each of your individual analyses will be unique. Below I have listed very specific items that should be considered when completing your analyses. I have also noted textbook chapters and page numbers where an in-depth discussion of each can be found. Other than the textbook, MergentOnline will be an extremely valuable resource when conducting your internal analysis (especially financials), and IBISWorld will be especially helpful with your external analysis (KSFs, competitors, etc.). When you access those tools, make sure you note the various tabs and types of information that they provide.

Submissions should be a single Microsoft Word file.

Use any tables or graphics that you feel are appropriate to support your analysis.

Any information (including data tables) used from an external source should properly cited using APA Style.

External Analysis (Chapter 3):

PESTEL Analysis of the company's macro environment (Page 45).

Five Forces Analysis (Pages 49-63).
- Follow the three "steps" of using the Five Forces Model (Pages 49-50).

Identify and consider industry key success factors (KSFs) - (Pages 72-73).

Competitor Analysis (Pages 67-72)
- Consider key competitors and identify strategic group (Pages 67-70).
  - Use strategic group map(s) if useful and appropriate (Pages 68-69)

Please include some supporting data and graphs as stated in the requirements.

I have attached a copy of the first part of my paper which is on Microsoft company. please feel free to refer to this paper for information it must sound like one paper at the end.

005_kgdga5o-tqiwdfh0.docx

David · Accepted Answer

PESTEL Analysis for Microsoft 
A PESTEL analysis of Microsoft Corporation uncovers the most critical issues in light of the 
states of the organization's remote or full scale condition. Considering the circumstance of the 
PC equipment and programming market, Microsoft can execute plans that address such issues 
and their corresponding external factors appearing in this PESTEL analysis. The PESTEL 
analysis of Microsoft Corporation reveals these macro factors that affect company’s perspective: 
 Political Factors 
In case of Microsoft, the accompanying political macro variables are huge in key leadership 
strategy and decision making. First, Political stability in major markets. If a country, region 
or market is politically stable it presents itself as an opportunity as stable markets grow at 
good rate and provide investment and expansion opportunities. Second, Government support 
for automation. If the government of a day is supportive of automation, then it presents as an 
opportunity to grow Microsoft footprint in the market by increasing sales via government 
clients. This macro factor is important as these sales are significant and large-scale. Third but 
not last, International trade agreements. Expanding international trade agreements build up a 
full scale condition that backs an expansion in Microsoft's worldwide deals. Through this 
external factor, the organization profits by less demanding business bargains in abroad 
markets. But, increasing international trade agreements are also a danger against Microsoft as 
outside firms can also build their competitiveness major Microsoft markets like the United 
States.  
 Economic Factor 
External economic factor includes economic stability of market,

In order to develop strategy for a company's future, one must first thoroughly understand the company's external environment; consequently, this supporting exercise requires you to complete thorough...

Answer To: In order to develop strategy for a company's future, one must first thoroughly understand the...

Answer To This Question Is Available To Download

Related Questions & Answers

Submit New Assignment