In Chapter 2, we discussed how General Electric has been able to sustain its relevance for over 100 years. In many ways, the company was characterized by strong strategic flexibility. What other...

In Chapter 2, we discussed how General Electric has been able to sustain its relevance for over 100 years. In many ways, the company was characterized by strong strategic flexibility. What other companies have demonstrated a similar strategic flexibility? Do you think Facebook will still be a viable business in 20 years? What will they have to do to sustain relevance?