Identity theft. A study of identity theft looked at how well consumers protect themselves from this increasingly prevalent crime. The behaviors of 61 college students were compared with the behaviors of 59 nonstudents.38Participants in the study were asked to respond “Yes” or “No” to the following statement: “When asked to create a password, I have used either my mother’s maiden name, or my pet’s name, or my birth date, or the last four digits of my social security number, or a series of consecutive numbers.” For the students, 22 agreed with this statement while 30 of the nonstudents agreed.
(a) Display the data in a two-way table and analyze the data. Write a short summary of your results.
(b) The students in this study were junior and senior college students from two sections of a course in Internet marketing at a large northeastern university. The nonstudents were a group of individuals who were recruited to attend commercial focus groups on the West Coast conducted by a lifestyle marketing organization. Discuss how the method of selecting the subjects in this study relates to the conclusions that can be drawn from it.
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